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Small Round Hair Brush

Fail

Prices span $2.94–$15.01, mostly outside the sweet spot, so Small Round Hair Brush is a Fail.

Flapen Score
47
47 / 100
Ranks 1,175 of 2,481 Beauty niches · on the category median
Market size
£50K/yr108K searches / yr
90-day growth
-16.9%search demand this quarter
Competition
55%top-5 click share · 18 brands · 26 sellers

Flapen Score

Small Round Hair Brush against its category

The dotted line is the Beauty average. Past it, Small Round Hair Brush is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Round Hair Brush market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Small Round Hair Brush 108K times last year and spent an estimated £50K. The top 5 brands take 67% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 7.8% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £50K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
-16.9%
Conversion, latest week
7.8%
Market size, estimated
£50Ka year
Peak month
February1.5× the quietest month
Top search term
small round hair brush52K searches a year

02 · Price

A sale here is worth £5.90.

Listings sell for £5.90 on average, from £2.94 to £15.01. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £5.90 that is £1K to £3K a year per listing.

Average price
£5.90under the $15 to $100 sweet spot
Price range
£2.94–£15.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£1K–£3K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

52% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #242 within Styling Tools. It carries 831 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
52%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#242in Styling Tools
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
831per listing
Listings tracked
25

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Small Round Hair Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 flat

Sellers

26

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

55%

Top 20: 94%

Open market

27%

  • Brand 125%
  • Brand 217%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

Small Round Hair Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Small Round Hair Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small round hair brush52K/yr
  • small round brush17K/yr
  • small barrel hair brush8K/yr
  • small round brush for short hair7K/yr
  • fringe brush7K/yr
  • small round hair brush 25mm5K/yr
  • small curling brush5K/yr
  • small blow dry brush4K/yr
  • round brush for fringe4K/yr

Reviews and returns

What reviews say buyers love and hate about Small Round Hair Brush

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Brush Quality”
38%of negative reviews mention “Suitability Short Hair”
0.6%of orders come back
“Not suitable for short hair”
A buyer, on “Suitability Short Hair”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Small Round Hair Brush questions

Answered from the same tracked data.