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Slick Back Hair Brush

Slick Back Hair Brush shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

57
Worth a look

Top 11% of 2,481 Beauty niches · +10 vs the category median of 47

Market size 52Growth 28Conversion 80Competition 40Returns 98Price range 59Avg price 18Brand share 71Review moat 63Quality gap 67
This niche Category average · 2,481 niches

Is Slick Back Hair Brush profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Slick Back Hair Brush is a £321K/yr Amazon United Kingdom market (599K searches/yr). The top 5 brands hold 63% of demand. Verdict: Worth a look — 57/100.

Slick Back Hair Brush: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +2.4% over the last 90 days and 8.2% of searches end in a purchase.

£321K

revenue / yr

Units sold / yr50K
Search volume / yr+2.4%599K
Conversion rate8.2%
Avg price£6.54

Who owns the niche?

The top 5 brands hold 63% of demand, so 37% of the market is open.

37%

open market share

Brands · sellers21 · 109
Top-5 product click share61%
Open market37%
Avg brand age27 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 23 products

Sponsored placement91%
New entrants (1y)7· 1 succeeded
Avg rating4.3★
Avg reviews960

Top Slick Back Hair Brush products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

£0£16K£32K£48K£64K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

109

Top-5 brand share

63%

Top 20: 99%

Top-5 click share

61%

Top 20: 97%

Open market

33%

  • SWEET VIEW19%
  • Fine Lines15%
  • Technic13%
  • FRAMAR9%
  • sularpek7%
  • HolooVeranillo5%

Slick Back Hair Brush demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume599KCVR8.2%Products23Brands21Top 5 Brands63%OOS Rate4.5%Rating4.3★Reviews960Avg BSR#300
15K10KHoliday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Slick Back Hair Brush search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • slick back hair brush327K/yr
  • slick back brush140K/yr
  • slick brush32K/yr
  • slickback brush16K/yr
  • sleek hair brush14K/yr
  • slik back brush8K/yr
  • the smooth company slick back brush9K/yr
  • the smooth company7K/yr
  • boar bristle slick back brush6K/yr
  • hair slick brush6K/yr

What reviews say buyers love and hate about Slick Back Hair Brush

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Quality-Overall22%

Excellent Quality

Brush Quality16%

Good Quality Brush

Value For Money14%

Worth the money

Advertised Vs Actual Product8%

As advertised

Soft Feel8%

Very soft

What buyers complain about

73% of reviews
Durability15%

bristles are falling out after one use

Hair Related13%

your hair gets caught as you slicking it down making it stick up again

Quality-Overall11%

Absolute rubbish

Brush Quality9%

Unfortunately the bristles are too soft on the brush so doesn't really do the job

Ease Of Cleaning7%

washing the brush will be a bit trickier

Slick Back Hair Brush return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

21%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Quality-Overall
12%
2Size-Overall
11%
3Soft Feel
11%
4Brush Quality
10%
5Suitability Short Hair
7%

Common Slick Back Hair Brush questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Slick Back Hair Brush 57/100 on Amazon United Kingdom — Worth a look. The niche generates £321K/yr across 23 tracked products. 1 of 7 products launched in the last 360 days are still selling. Search demand moved +2.4% over the last 90 days.
Search demand for Slick Back Hair Brush on Amazon United Kingdom is steady year-round — the busiest month runs 1.4× the quietest.