Skin Glow

Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £190K a year.

Searches, last 12 months

268K

Growth, 90 days vs prior 90

+18.7%

Conversion, latest week

5.5%

Market size, estimated

£190Ka year

Peak month

July1.4× the quietest month

Top search term

missha bb cream62K searches a year

Listings sell for £12.87 on average, from £6.83 to £24.42. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £12.87 that is £6K to £10K a year per listing.

Average price

£12.87under the $15 to $100 sweet spot

Price range

£6.83–£24.42

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

£6K–£10K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #63 within Make-up. It carries 1,423 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#63in Make-up

Average rating

4.37 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,423per listing

Listings tracked

22

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months