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Silicone Scar Patches

brand-locked demand (top 5 brands take 95% of clicks) — Silicone Scar Patches doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 1,655 of 2,481 Beauty niches · −4 vs the category median of 47

Market size 17Growth 24Conversion 70Competition 14Returns 100Price range 68Avg price 73Brand share 13Review moat 43Quality gap 76
This niche Category average · 2,481 niches

Is Silicone Scar Patches profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Silicone Scar Patches is a £69K/yr Amazon United Kingdom market (72K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 43/100.

Silicone Scar Patches: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -2.5% over the last 90 days and 6.4% of searches end in a purchase.

£69K

revenue / yr

Units sold / yr5K
Search volume / yr-2.5%72K
Conversion rate6.4%
Avg price£14.81

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers7 · 32
Top-5 product click share84%
Open market5%
Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 10 products

Sponsored placement70%
New entrants (1y)4· 4 succeeded
Avg rating4.3★
Avg reviews2,223

Top Silicone Scar Patches products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

£0£10K£21K£31K£41K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

32

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

2%

  • SCARAWAY55%
  • Target Control15%
  • Dimora13%
  • KELO-COTE6%
  • SCARFIX+6%
  • Wewell3%
  • Open — no brand owns it (1 brand, 2%)

Silicone Scar Patches demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume72KCVR6.4%Products10Brands7Top 5 Brands95%OOS Rate2.1%Rating4.3★Reviews2,223Avg BSR#50
2K1KSpike '25Holiday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Top Silicone Scar Patches search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • scaraway silicone scar sheets13K/yr
  • scar away silicone gel sheets10K/yr
  • scaraway12K/yr
  • scar away8K/yr
  • silicone scar patches9K/yr
  • scar away silicone gel4K/yr
  • silicone scar patch3K/yr
  • medical grade silicone3K/yr
  • scaraway silicone scar gel3K/yr
  • silicone gel sheets4K/yr

What reviews say buyers love and hate about Silicone Scar Patches

What buyers mention most, as a share of all reviews.

What buyers love

69% of reviews
Quality-Overall21%

It stays in place even after bathing so quality is good

Adhesion/Stickiness11%

adheres very well

Efficiency7%

Does the job very well

Advertised Vs Actual Product5%

Works better than expected

Value For Money5%

Good value for money

What buyers complain about

65% of reviews
Adhesion/Stickiness17%

Doesn't stick well

Value For Money10%

expensive

Functionality-Overall8%

Doesn't do much

Allergies8%

Made me break out in a rash

Skin Health6%

not be able to stay on my skin

Silicone Scar Patches return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

40%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
25%
2Adhesion/Stickiness
22%
3Functionality-Overall
12%
4Advertised Vs Actual Product
10%
5Value For Money
7%

Common Silicone Scar Patches questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Silicone Scar Patches 43/100 on Amazon United Kingdom — Skip it. The niche generates £69K/yr across 10 tracked products. 4 of 4 products launched in the last 360 days are still selling. Search demand moved -2.5% over the last 90 days.
Silicone Scar Patches buyers on Amazon United Kingdom complain most about Adhesion/Stickiness, Value For Money, Functionality-Overall, the themes mined from the niche's reviews. Its return rate is 0.1%.