Shower Cap
FailPrices span $2.50–$11.54, mostly outside the sweet spot, so Shower Cap is a Fail.
- Flapen Score
- 49 / 100Top 39% of 2,481 Beauty niches · +2 vs the category median of 4749
- Market size
- £559K/yr1.0M searches / yr
- 90-day growth
- -8.3%search demand this quarter
- Competition
- 68%top-5 click share · 15 brands · 25 sellers
Flapen Score
Shower Cap against its category
The dotted line is the Beauty average. Past it, Shower Cap is stronger. Inside it, weaker.
Market
The Shower Cap market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Shower Cap 1.0M times last year and spent an estimated £559K. The top 5 brands take 71% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 11.2% of those searches ended in a purchase.
Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £559K a year.
- Searches, last 12 months
- 1.0M
- Growth, 90 days vs prior 90
- -8.3%
- Conversion, latest week
- 11.2%
- Market size, estimated
- £559Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- shower cap704K searches a year
02 · Price
A sale here is worth £4.92.
Listings sell for £4.92 on average, from £2.50 to £11.54. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At £4.92 that is £20K to £25K a year per listing.
- Average price
- £4.92under the $15 to $100 sweet spot
- Price range
- £2.50–£11.54
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- £20K–£25K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #17 within Bath & Body. It carries 2,617 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #17in Bath & Body
- Average rating
- 4.42 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,617per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Shower Cap products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
25
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
24%
- Brand 128%
- Brand 217%
- Brand 313%
- Brand 48%
- Brand 56%
- Brand 65%
Demand
Shower Cap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Shower Cap search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- shower cap704K/yr
- shower caps for women uk127K/yr
- shower caps83K/yr
- shower hat14K/yr
- waterproof shower cap13K/yr
- shower caps reusable7K/yr
- shower cap for women13K/yr
- shower hats women7K/yr
- shower cap waterproof5K/yr
- reusable shower cap5K/yr
Reviews and returns
What reviews say buyers love and hate about Shower Cap
We read the reviews and the return reasons for every product selling here.
“Not fit for purpose”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shower Cap questions
Answered from the same tracked data.









