Short Hair Styler
MaybeThe products selling today average only 3.5★. But demand is soft, at -71.0% this quarter, so Short Hair Styler is a Maybe.
- Flapen Score
- 50 / 100Top 34% of 2,481 Beauty niches · +3 vs the category median of 4750
- Market size
- £42K/yr59K searches / yr
- 90-day growth
- -71.0%search demand this quarter
- Competition
- 38%top-5 click share · 33 brands · 109 sellers
Flapen Score
Short Hair Styler against its category
The dotted line is the Beauty average. Past it, Short Hair Styler is stronger. Inside it, weaker.
Market
The Short Hair Styler market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Short Hair Styler 59K times last year and spent an estimated £42K. The top 5 brands take 54% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 4.7% of those searches ended in a purchase.
Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -71.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.
- Searches, last 12 months
- 59K
- Growth, 90 days vs prior 90
- -71.0%
- Conversion, latest week
- 4.7%
- Market size, estimated
- £42Ka year
- Top search term
- short hair styling brush15K searches a year
02 · Price
A sale here is worth £15.24.
Listings sell for £15.24 on average, from £3.61 to £30.75. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £15.24 that is £0 to £2K a year per listing.
- Average price
- £15.24inside the $15 to $100 sweet spot
- Price range
- £3.61–£30.75
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 3.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 35.4% of listings are out of stock. The average listing ranks #198 within Styling Tools. It carries 1,072 reviews at 3.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 93%
- Out of stock, average day
- 35.4%
- Average rank
- #198in Styling Tools
- Average rating
- 3.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,072per listing
- Listings tracked
- 45
04 · Newcomers
3 of last year's 29 launches cleared the first-year sales bar.
29 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 29
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Short Hair Styler products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
33 rising
Sellers
109
Top-5 brand share
54%
Top 20: 90%
Top-5 click share
38%
Top 20: 76%
Open market
41%
- Brand 114%
- Brand 213%
- Brand 311%
- Brand 410%
- Brand 56%
- Brand 65%
Demand
Short Hair Styler search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 5.0× · 8 of 12 months tracked
Search terms
Top Short Hair Styler search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- short hair styling brush15K/yr
- styling brush for short hair17K/yr
- cordless heated hair brush for short hair5K/yr
- short hair styler18K/yr
- heated hairbrush for short hair4K/yr
Reviews and returns
What reviews say buyers love and hate about Short Hair Styler
We read the reviews and the return reasons for every product selling here.
“Does not hold a charge”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Short Hair Styler questions
Answered from the same tracked data.









