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Shellac Nail Kits with Uv Lamp

Maybe

An estimated 1.0% of orders come back. But shoppers spend an estimated $73K a year here, so Shellac Nail Kits with Uv Lamp is a Maybe.

Flapen Score
51
51 / 100
Top 31% of 2,481 Beauty niches · +4 vs the category median of 47
Market size
£73K/yr158K searches / yr
90-day growth
+2.3%search demand this quarter
Competition
44%top-5 click share · 11 brands · 14 sellers

Flapen Score

Shellac Nail Kits with Uv Lamp against its category

The dotted line is the Beauty average. Past it, Shellac Nail Kits with Uv Lamp is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shellac Nail Kits with Uv Lamp market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Shellac Nail Kits with Uv Lamp 158K times last year and spent an estimated £73K. The top 5 brands take 89% of clicks. Demand peaks in Aug–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £73K a year.

Searches, last 12 months
158K
Growth, 90 days vs prior 90
+2.3%
Conversion, latest week
2.1%
Market size, estimated
£73Ka year
Peak month
December2.6× the quietest month
Top search term
gel nail polish set with uv lamp36K searches a year

02 · Price

A sale here is worth £22.42.

Listings sell for £22.42 on average, from £11.56 to £67.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £22.42 that is £0 to £2K a year per listing.

Average price
£22.42inside the $15 to $100 sweet spot
Price range
£11.56–£67.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.8% of listings are out of stock. The average listing ranks #35 within Manicure & Pedicure. It carries 2,391 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
18.8%
Average rank
#35in Manicure & Pedicure
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,391per listing
Listings tracked
37

04 · Newcomers

1 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Shellac Nail Kits with Uv Lamp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

14

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

44%

Top 20: 84%

Open market

9%

  • Brand 129%
  • Brand 221%
  • Brand 319%
  • Brand 411%
  • Brand 58%
  • Brand 63%
  • Open — no brand owns it (5 brands, 9%)

Demand

Shellac Nail Kits with Uv Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '25Spike '25Holiday '25JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Shellac Nail Kits with Uv Lamp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gel nail polish set with uv lamp36K/yr
  • gel nail sets starter kit14K/yr
  • shellac nail kits with uv lamp14K/yr
  • gel nail starter kit with uv lamp15K/yr
  • uv nail kit8K/yr
  • nail uv lamp set starter kit7K/yr
  • gel kit with uv lamp starter kit6K/yr
  • uv nail lamp and gel polish kit7K/yr
  • nail lamp kit7K/yr
  • at home nail kit5K/yr

Reviews and returns

What reviews say buyers love and hate about Shellac Nail Kits with Uv Lamp

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Color”
14%of negative reviews mention “Quality-Overall”
1.0%of orders come back
“Genuinely awful product”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Shellac Nail Kits with Uv Lamp questions

Answered from the same tracked data.