Shavers for Men

Shoppers searched for this 6.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £10.9M a year.

Searches, last 12 months

6.1M

Growth, 90 days vs prior 90

+5.1%

Conversion, latest week

5.2%

Market size, estimated

£10.9Ma year

Peak month

December2.0× the quietest month

Top search term

philips one blade922K searches a year

Listings sell for £34.28 on average, from £10.88 to £77.77. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 8,000 to 10,000 of them. At £34.28 that is £274K to £343K a year per listing.

Average price

£34.28inside the $15 to $100 sweet spot

Price range

£10.88–£77.77

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

250K–300K

Units per listing a year

8,000–10,000

Revenue per listing a year

£274K–£343K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #18 within Hair Cutting Tools. It carries 5,647 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#18in Hair Cutting Tools

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,647per listing

Listings tracked

34

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

28 months