Sfx Makeup

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months

103K

Growth, 90 days vs prior 90

+5.1%

Conversion, latest week

2.0%

Market size, estimated

£30Ka year

Peak month

October8.3× the quietest month

Top search term

sfx15K searches a year

Listings sell for £14.63 on average, from £3.43 to £139.90. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £14.63 that is £0 to £1K a year per listing.

Average price

£14.63under the $15 to $100 sweet spot

Price range

£3.43–£139.90

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #170 within Make-up. It carries 1,131 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

15.4%

Average rank

#170in Make-up

Average rating

4.30 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,131per listing

Listings tracked

38

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months