seoul 1988 eye cream
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£13.30avg listing price — sweet spot $15–$100
Review moat
Good1,373.33avg incumbent reviews — the moat a new listing must climb
Market size
Okay£168K£168K/yr · 159K searches
Price range
Bad£11.40–£15.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-41.4%90-day search growth — must beat 0% to launch
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, seoul 1988 eye cream is a £168K/yr Amazon United Kingdom market (159K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 37/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
seoul 1988 eye cream market data
- Units sold / yr
- 8K–10K
- avg 2,000–2,500/product
- Revenue / yr
- £106K–£133K
- units × avg price
- Conversion rate
- 7.9%
- Avg BSR
- #627
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 0.0%
- Avg brand age
- 32 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 rising
Sellers
47
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- K-SECRET93%
- Shefave4%
- MrCuvaryas3%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 31 weeks — -41.4% search growth over the last 90 days.Top seoul 1988 eye cream search terms
- seoul 198843K/yr
- seoul 1988 serum retinol34K/yr
- seoul 1988 eye cream31K/yr
- k secret seoul 1988 retinal11K/yr
- k secret3K/yr
- seoul 1988 retinal7K/yr
- seul 19883K/yr
- k secret seoul 1988 eye cream3K/yr
- ksecret3K/yr
- k-secret19K/yr
Top seoul 1988 eye cream products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
K-SECRET SEOUL 1988 Retinal Serum Formulated with Advanced Retinal Liposome 2% and 58% Black Ginseng Extract | Fine Lines and Skin Texture Care Serum | Korean Skincare | 30 ml
K-SECRET£13.434.4★4,558 rev
K-SECRET SEOUL 1988 Retinal Eye Cream Formulated with Advanced Retinal Liposome 4% and Fermented Bean for Dark Circles and Fine Line Care | Korean Skincare | 30 ml
K-SECRET£12.384.2★3,147 rev
K-SECRET SEOUL 1988 Retinal Advanced Shot Formulated with 22 275 Spicules and Advanced Retinal Liposome 12% | Fine Lines and Skin Texture Care Serum | Korean Skincare | 15 ml
K-SECRET£11.404.4★188 rev
K-SECRET SEOUL 1988 Retinal Cream Formulated with Advanced Retinal Liposome 1% and Fermented Rice Extract | Daily Fine Lines and Skin Texture Care | Korean Skincare | 50 ml
K-SECRET£15.524.4★336 rev
1988 Retinol Eye Cream Anti Aging & 1988 Retinol Serum For Face Korean Ginseng Retinal Anti Wrinkle Serum - Intense Hydration Anti-Aging Solution For Wrinkles - Nourishment & Smooth Glowing Skin
Shefave£13.915.0★7 rev
Newest
by launch date1988 Retinol Eye Cream Anti Aging & 1988 Retinol Serum For Face Korean Ginseng Retinal Anti Wrinkle Serum - Intense Hydration Anti-Aging Solution For Wrinkles - Nourishment & Smooth Glowing Skin
Shefave£13.917 rev
K-SECRET SEOUL 1988 Retinal Advanced Shot Formulated with 22 275 Spicules and Advanced Retinal Liposome 12% | Fine Lines and Skin Texture Care Serum | Korean Skincare | 15 ml
K-SECRET£11.40188 rev
1988 Retinal Serum + 1988 Eye Cream or Dark Circles and Puffy Eyes | Retinol Serum for Face & Eye Anti Aging Wrinkle Care Set Nourishment & Smooth Fine Lines Revitalising Glowing Korean Skincare
MrCuvaryas£13.194 rev
K-SECRET SEOUL 1988 Retinal Cream Formulated with Advanced Retinal Liposome 1% and Fermented Rice Extract | Daily Fine Lines and Skin Texture Care | Korean Skincare | 50 ml
K-SECRET£15.52336 rev
K-SECRET SEOUL 1988 Retinal Eye Cream Formulated with Advanced Retinal Liposome 4% and Fermented Bean for Dark Circles and Fine Line Care | Korean Skincare | 30 ml
K-SECRET£12.383,147 rev
Trending
90-day click momentumK-SECRET SEOUL 1988 Retinal Advanced Shot Formulated with 22 275 Spicules and Advanced Retinal Liposome 12% | Fine Lines and Skin Texture Care Serum | Korean Skincare | 15 ml
K-SECRET£11.404.4★
1988 Retinol Eye Cream Anti Aging & 1988 Retinol Serum For Face Korean Ginseng Retinal Anti Wrinkle Serum - Intense Hydration Anti-Aging Solution For Wrinkles - Nourishment & Smooth Glowing Skin
Shefave£13.915.0★
1988 Retinal Serum + 1988 Eye Cream or Dark Circles and Puffy Eyes | Retinol Serum for Face & Eye Anti Aging Wrinkle Care Set Nourishment & Smooth Fine Lines Revitalising Glowing Korean Skincare
MrCuvaryas£13.193.6★
K-SECRET SEOUL 1988 Retinal Serum Formulated with Advanced Retinal Liposome 2% and 58% Black Ginseng Extract | Fine Lines and Skin Texture Care Serum | Korean Skincare | 30 ml
K-SECRET£13.434.4★
K-SECRET SEOUL 1988 Retinal Eye Cream Formulated with Advanced Retinal Liposome 4% and Fermented Bean for Dark Circles and Fine Line Care | Korean Skincare | 30 ml
K-SECRET£12.384.2★
What buyers say about seoul 1988 eye cream
What buyers praise and complain about, mined from review topics.What buyers love
“nice quality”
“affordable price range”
“Lovely glass skin”
“Good product for smooth and fine skin”
“absorbs well”
“Brighter under eyes”
“It leaves my under eyes moisturized”
“Just started to use it skin looks a lot smoother”
“Works on my wrinkles”
“It has reduced fine lines”
What buyers complain about
“It leaves your skin patchy and irritated”
“No good for sensitive eyes”
“Didnt work for me”
“It leaves your skin patchy and irritated”
“The quality is not really good”
“Not impressed, find the lotion too sticky and feels slightly greasy on the skin, no real difference to the eyes”
“Not impressed, find the lotion too sticky and feels slightly greasy on the skin, no real difference to the eyes”
“Not impressed, find the lotion too sticky and feels slightly greasy on the skin, no real difference to the eyes”
Top return reasons
Common questions
- Is seoul 1988 eye cream profitable to sell on Amazon United Kingdom?
- The niche generates £168K/yr across 6 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -41.4%. Flapen's verdict: Skip it (37/100).
- How competitive is the seoul 1988 eye cream niche?
- 3 brands and 47 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in seoul 1988 eye cream?
- Top complaints mined from reviews: Allergies, Sensitivity-Overall, Functionality-Overall. The return rate is 0.3%.
- What does it cost to enter the seoul 1988 eye cream niche?
- Listings span £11.40–£15.52; the average listing price is £13.30 (sweet spot $15–$100). The average incumbent carries 1,373 reviews — the moat a new listing must climb.