Seborrheic Dermatitis
a concentrated shelf (top 5 take 94% of clicks) — Seborrheic Dermatitis doesn't clear our bar today.
Flapen Score
Ranks 1,399 of 2,481 Beauty niches · −2 vs the category median of 47
Is Seborrheic Dermatitis profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Seborrheic Dermatitis is a £237K/yr Amazon United Kingdom market (260K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Feb–Jun. Verdict: Skip it — 45/100.
Seborrheic Dermatitis: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -15.5% over the last 90 days and 5.5% of searches end in a purchase.
£237K
revenue / yr
Who owns the niche?
The top 5 brands hold 96% of demand, so 4% of the market is open.
4%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 7 products
Top Seborrheic Dermatitis products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Seb Natural Calming Serum 100ml For Seborrheic Dermatitis Prone Skin & Flaky Scalp Steroid-Free Barrier Support
- Price
- £30.36
- Rating
- 4.1/5
- Reviews
- 60
- Age
- 4mo ago

Sebclair Cream
- Price
- £8.30
- Rating
- 4.4/5
- Reviews
- 1,877
- Age
- 13y ago

Seborrheic Dermatitis & Psoriasis Face Cream: Soothing Natural Formula Treatment for Face Scalp & Chest with 12 Botanical Extracts Ceramides & Shea Butter Steroid-Free
- Price
- £14.57
- Rating
- 4.8/5
- Reviews
- 207
- Age
- 8mo ago

ISDIN Nutradeica Facial Gel Cream 50ml | For Seborrheic Skin | Hydrates Soothes and Matifies skin
- Price
- £16.81
- Rating
- 4.3/5
- Reviews
- 4,492
- Age
- 10y ago

Seborrheic Dermatitis Cream 150ml | Skin Care | Moisturising Formula for Dry Flaky & Itchy Skin | Hydrates Softens & Comforts Skin
- Price
- £13.38
- Rating
- 3.7/5
- Reviews
- 131
- Age
- 8mo ago
Trending
90-day click momentum
Seb Natural Calming Serum 100ml For Seborrheic Dermatitis Prone Skin & Flaky Scalp Steroid-Free Barrier Support
- Price
- £30.36
- Rating
- 4.1/5
- Reviews
- 60
- Age
- 4mo ago

Seborrheic Dermatitis & Psoriasis Face Cream: Soothing Natural Formula Treatment for Face Scalp & Chest with 12 Botanical Extracts Ceramides & Shea Butter Steroid-Free
- Price
- £14.57
- Rating
- 4.8/5
- Reviews
- 207
- Age
- 8mo ago

Antifungal Cream for Scalp & Body Skin: Suitable for Athletes Foot Ringworm Jock Itch Tinea Versicolor & Seborrheic Dermatitis Gentle and Effective Plant-Based Formula 20g
- Price
- £9.60
- Rating
- 4.8/5
- Reviews
- 502
- Age
- 6mo ago

Sebclair Cream
- Price
- £8.30
- Rating
- 4.4/5
- Reviews
- 1,877
- Age
- 13y ago

ISDIN Nutradeica Facial Gel Cream 50ml | For Seborrheic Skin | Hydrates Soothes and Matifies skin
- Price
- £16.81
- Rating
- 4.3/5
- Reviews
- 4,492
- Age
- 10y ago
Newest
by launch date
Seb Natural Calming Serum 100ml For Seborrheic Dermatitis Prone Skin & Flaky Scalp Steroid-Free Barrier Support
- Price
- £30.36
- Rating
- 4.1/5
- Reviews
- 60
- Age
- 4mo ago

Antifungal Cream for Scalp & Body Skin: Suitable for Athletes Foot Ringworm Jock Itch Tinea Versicolor & Seborrheic Dermatitis Gentle and Effective Plant-Based Formula 20g
- Price
- £9.60
- Rating
- 4.8/5
- Reviews
- 502
- Age
- 6mo ago

Seborrheic Dermatitis & Psoriasis Face Cream: Soothing Natural Formula Treatment for Face Scalp & Chest with 12 Botanical Extracts Ceramides & Shea Butter Steroid-Free
- Price
- £14.57
- Rating
- 4.8/5
- Reviews
- 207
- Age
- 8mo ago

Seborrheic Dermatitis Cream 150ml | Skin Care | Moisturising Formula for Dry Flaky & Itchy Skin | Hydrates Softens & Comforts Skin
- Price
- £13.38
- Rating
- 3.7/5
- Reviews
- 131
- Age
- 8mo ago

RoyceDerm Seborrheic Dermatitis Face Cream
- Price
- £21.71
- Rating
- 4.2/5
- Reviews
- 190
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.
Brands
6 falling
Sellers
29
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
0%
- Seb Skincare48%
- Sebclair20%
- Kopa Haiku16%
- ISDIN7%
- Natures Relief Co7%
- Roycederm4%
- Open — no brand owns it (0%)
Seborrheic Dermatitis demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Jun · busiest ÷ quietest = 2.6×
Top Seborrheic Dermatitis search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- seb skincare52K/yr
- seborrheic dermatitis69K/yr
- seb52K/yr
- seborrheic dermatitis cream26K/yr
- seborrheic dermatitis face cream12K/yr
- seb derm treatment5K/yr
- seborrheic dermatitis treatment12K/yr
- sebclair cream9K/yr
- seborrheic dermatitis skincare8K/yr
- seb derm4K/yr
What reviews say buyers love and hate about Seborrheic Dermatitis
What buyers mention most, as a share of all reviews.
What buyers love
70% of reviews“Great product as described”
“Works perfectly”
“the irritation is gone”
“Love the smell”
“Worth every penny”
What buyers complain about
57% of reviews“Skin irritation”
“unfortunately hasnt worked for”
“Made my skin worse”
“Waste of money”
“Small”
Seborrheic Dermatitis return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
14%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Seborrheic Dermatitis questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









