Seborrheic Dermatitis
FailThe top 5 products take 94% of clicks, so Seborrheic Dermatitis is a Fail.
- Flapen Score
- 45 / 100Ranks 1,399 of 2,481 Beauty niches · −2 vs the category median of 4745
- Market size
- £237K/yr260K searches / yr
- 90-day growth
- -15.5%search demand this quarter
- Competition
- 94%top-5 click share · 6 brands · 29 sellers
Flapen Score
Seborrheic Dermatitis against its category
The dotted line is the Beauty average. Past it, Seborrheic Dermatitis is stronger. Inside it, weaker.
Market
The Seborrheic Dermatitis market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Seborrheic Dermatitis 260K times last year and spent an estimated £237K. The top 5 brands take 96% of clicks. Demand peaks in Feb–Jun. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 5.5% of those searches ended in a purchase.
Shoppers searched for this 260K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £237K a year.
- Searches, last 12 months
- 260K
- Growth, 90 days vs prior 90
- -15.5%
- Conversion, latest week
- 5.5%
- Market size, estimated
- £237Ka year
- Peak month
- February2.6× the quietest month
- Top search term
- seb skincare52K searches a year
02 · Price
A sale here is worth £16.39.
Listings sell for £16.39 on average, from £8.30 to £30.36. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £16.39 that is £8K to £12K a year per listing.
- Average price
- £16.39inside the $15 to $100 sweet spot
- Price range
- £8.30–£30.36
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £8K–£12K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #151 within Face. It carries 1,066 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 86%
- Out of stock, average day
- 5.0%
- Average rank
- #151in Face
- Average rating
- 4.33 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,066per listing
- Listings tracked
- 7
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Seborrheic Dermatitis products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Seb Natural Calming Serum 100ml For Seborrheic Dermatitis Prone Skin & Flaky Scalp Steroid-Free Barrier Support
- Price
- £30.36
- Rating
- 4.1/5
- Reviews
- 60
- Age
- 4mo ago

Sebclair Cream
- Price
- £8.30
- Rating
- 4.4/5
- Reviews
- 1,877
- Age
- 13y ago

Seborrheic Dermatitis & Psoriasis Face Cream: Soothing Natural Formula Treatment for Face Scalp & Chest with 12 Botanical Extracts Ceramides & Shea Butter Steroid-Free
- Price
- £14.57
- Rating
- 4.8/5
- Reviews
- 207
- Age
- 8mo ago

ISDIN Nutradeica Facial Gel Cream 50ml | For Seborrheic Skin | Hydrates Soothes and Matifies skin
- Price
- £16.81
- Rating
- 4.3/5
- Reviews
- 4,492
- Age
- 10y ago

Seborrheic Dermatitis Cream 150ml | Skin Care | Moisturising Formula for Dry Flaky & Itchy Skin | Hydrates Softens & Comforts Skin
- Price
- £13.38
- Rating
- 3.7/5
- Reviews
- 131
- Age
- 8mo ago
Trending
estimated 90-day click momentum
Seb Natural Calming Serum 100ml For Seborrheic Dermatitis Prone Skin & Flaky Scalp Steroid-Free Barrier Support
- Price
- £30.36
- Rating
- 4.1/5
- Reviews
- 60
- Age
- 4mo ago

Seborrheic Dermatitis & Psoriasis Face Cream: Soothing Natural Formula Treatment for Face Scalp & Chest with 12 Botanical Extracts Ceramides & Shea Butter Steroid-Free
- Price
- £14.57
- Rating
- 4.8/5
- Reviews
- 207
- Age
- 8mo ago

Antifungal Cream for Scalp & Body Skin: Suitable for Athletes Foot Ringworm Jock Itch Tinea Versicolor & Seborrheic Dermatitis Gentle and Effective Plant-Based Formula 20g
- Price
- £9.60
- Rating
- 4.8/5
- Reviews
- 502
- Age
- 6mo ago

Sebclair Cream
- Price
- £8.30
- Rating
- 4.4/5
- Reviews
- 1,877
- Age
- 13y ago

ISDIN Nutradeica Facial Gel Cream 50ml | For Seborrheic Skin | Hydrates Soothes and Matifies skin
- Price
- £16.81
- Rating
- 4.3/5
- Reviews
- 4,492
- Age
- 10y ago
Newest
by launch date
Seb Natural Calming Serum 100ml For Seborrheic Dermatitis Prone Skin & Flaky Scalp Steroid-Free Barrier Support
- Price
- £30.36
- Rating
- 4.1/5
- Reviews
- 60
- Age
- 4mo ago

Antifungal Cream for Scalp & Body Skin: Suitable for Athletes Foot Ringworm Jock Itch Tinea Versicolor & Seborrheic Dermatitis Gentle and Effective Plant-Based Formula 20g
- Price
- £9.60
- Rating
- 4.8/5
- Reviews
- 502
- Age
- 6mo ago

Seborrheic Dermatitis & Psoriasis Face Cream: Soothing Natural Formula Treatment for Face Scalp & Chest with 12 Botanical Extracts Ceramides & Shea Butter Steroid-Free
- Price
- £14.57
- Rating
- 4.8/5
- Reviews
- 207
- Age
- 8mo ago

Seborrheic Dermatitis Cream 150ml | Skin Care | Moisturising Formula for Dry Flaky & Itchy Skin | Hydrates Softens & Comforts Skin
- Price
- £13.38
- Rating
- 3.7/5
- Reviews
- 131
- Age
- 8mo ago

RoyceDerm Seborrheic Dermatitis Face Cream
- Price
- £21.71
- Rating
- 4.2/5
- Reviews
- 190
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 94% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
29
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
94%
Top 20: 100%
Open market
0%
- Seb Skincare48%
- Sebclair20%
- Kopa Haiku16%
- ISDIN7%
- Natures Relief Co7%
- Roycederm4%
- Open — no brand owns it (0%)
Demand
Seborrheic Dermatitis search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Jun · busiest ÷ quietest = 2.6×
Search terms
Top Seborrheic Dermatitis search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- seb skincare52K/yr
- seborrheic dermatitis69K/yr
- seb52K/yr
- seborrheic dermatitis cream26K/yr
- seborrheic dermatitis face cream12K/yr
- seb derm treatment5K/yr
- seborrheic dermatitis treatment12K/yr
- sebclair cream9K/yr
- seborrheic dermatitis skincare8K/yr
- seb derm4K/yr
Reviews and returns
What reviews say buyers love and hate about Seborrheic Dermatitis
We read the reviews and the return reasons for every product selling here.
“Skin irritation”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Seborrheic Dermatitis questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









