Sea Buckthorn Oil
FailShoppers spend an estimated $54K a year here, so Sea Buckthorn Oil is a Fail.
- Flapen Score
- 49 / 100Top 39% of 2,481 Beauty niches · +2 vs the category median of 4749
- Market size
- £54K/yr50K searches / yr
- 90-day growth
- +26.6%search demand this quarter
- Competition
- 68%top-5 click share · 16 brands · 68 sellers
Flapen Score
Sea Buckthorn Oil against its category
The dotted line is the Beauty average. Past it, Sea Buckthorn Oil is stronger. Inside it, weaker.
Market
The Sea Buckthorn Oil market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sea Buckthorn Oil 50K times last year and spent an estimated £54K. The top 5 brands take 68% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 8.4% of those searches ended in a purchase.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved +26.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £54K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- +26.6%
- Conversion, latest week
- 8.4%
- Market size, estimated
- £54Ka year
- Top search term
- sea buckthorn oil37K searches a year
02 · Price
A sale here is worth £12.76.
Listings sell for £12.76 on average, from £6.93 to £22.63. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £12.76 that is £1K to £3K a year per listing.
- Average price
- £12.76under the $15 to $100 sweet spot
- Price range
- £6.93–£22.63
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #272 within Body. It carries 2,450 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 94%
- Out of stock, average day
- 10.4%
- Average rank
- #272in Body
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,450per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Sea Buckthorn Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Gya Labs Organic Sea Buckthorn Oil - 100% Pure Natural Sea Buckthorn Carrier Oil for Skin Face Nails & Hair - Soothing & Moisturizing - 50ml
- Price
- £12.95
- Rating
- 4.5/5
- Reviews
- 10,996
- Age
- 6y ago

Natures Aid Sea Buckthorn Oil 500mg Omega-7 High Strength Supports Skin Immune & Heart Health Antioxidant Vegan Supplement Non-GMO Gluten-Free 60 Softgels
- Price
- £11.42
- Rating
- 4.6/5
- Reviews
- 1,084
- Age
- 9y ago

Siberian Sea Buckthorn Oil 3.4 fl.oz / 100ml Raw Unrefined Extra Virgin First Cold Pressed from Wild-harvested Sea Buckthorn Seeds and Berries
- Price
- £14.31
- Rating
- 4.5/5
- Reviews
- 1,238
- Age
- 5y ago

Siberian Sea Buckthorn Oil 3.4 fl.oz / 100ml Raw Unrefined Extra Virgin First Cold Pressed from Wild-harvested Sea Buckthorn Seeds and Berries
- Price
- £15.46
- Rating
- 4.7/5
- Reviews
- 749
- Age
- 5y ago

Dermavitamins 100% Pure Sea Buckthorn Oil - 30ml
- Price
- £7.73
- Rating
- 4.3/5
- Reviews
- 513
- Age
- 1y ago
Trending
estimated 90-day click momentum
VITA PHARMA Sea Buckthorn Oil 7500mg 90 softgels
- Price
- £8.84
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 2y ago

2 x 100 ml Sea Buckthorn Oil 100% Natural Cold Pressed
- Price
- £13.09
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 2y ago

Gya Labs Organic Sea Buckthorn Oil - 100% Pure Natural Sea Buckthorn Carrier Oil for Skin Face Nails & Hair - Soothing & Moisturizing - 50ml
- Price
- £12.95
- Rating
- 4.5/5
- Reviews
- 10,996
- Age
- 6y ago

Dermavitamins 100% Pure Sea Buckthorn Oil - 30ml
- Price
- £7.73
- Rating
- 4.3/5
- Reviews
- 513
- Age
- 1y ago

SEA Buckthorn Oil 100ML 100% Cold Pressed Organic Unrefined Pure & Natural Repairs Damaged Skin Calms Irritated Skin Heals Rosacea Supplied in Glass Amber Bottle with Pipette
- Price
- £16.02
- Rating
- 4.4/5
- Reviews
- 379
- Age
- 9y ago
Newest
by launch date
LIPOSOMAL Sea Buckthorn Oil Capsules 30 000mg | 180 Count | High Strength Vegan Supplement | Source of Omega 7 Essential Fatty Acids | No Artificial Preservatives | by Baanaas
- Price
- £19.81
- Rating
- 4.0/5
- Reviews
- 94
- Age
- 1y ago

Dermavitamins 100% Pure Sea Buckthorn Oil - 30ml
- Price
- £7.73
- Rating
- 4.3/5
- Reviews
- 513
- Age
- 1y ago

Organic Sea Buckthorn Oil Cold Pressed 100% Pure for Face Skin & Hair | Seabuckthorn Berry Oil for Anti-Ageing Acne & Dry Skin | Rich in Vitamin C & Omega 7
- Price
- £7.81
- Rating
- 4.3/5
- Reviews
- 2,273
- Age
- 2y ago

VITA PHARMA Sea Buckthorn Oil 7500mg 90 softgels
- Price
- £8.84
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 2y ago

2 x 100 ml Sea Buckthorn Oil 100% Natural Cold Pressed
- Price
- £13.09
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
68
Est. top-5 brand share
68%
Top 20: 100%
Est. top-5 click share
68%
Top 20: 100%
Open market
26%
- Gya Labs20%
- Natures Aid17%
- Best Value Organic13%
- Siberian Green10%
- Dermavitamins7%
- Horbäach6%
Demand
Sea Buckthorn Oil search demand
Weekly searches over the year. Pick a range.
Search terms
Top Sea Buckthorn Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sea buckthorn oil37K/yr
- sea buckthorn oil organic cold pressed5K/yr
- seabuckthorn oil5K/yr
- buckthorn oil3K/yr
Reviews and returns
What reviews say buyers love and hate about Sea Buckthorn Oil
We read the reviews and the return reasons for every product selling here.
“not at that colour intensity”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sea Buckthorn Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









