Scrunchies for Girls
prices mostly outside the sweet spot ($2.59–$10.87) — Scrunchies for Girls doesn't clear our bar today.
Flapen Score
Ranks 1,175 of 2,481 Beauty niches · on the category median
Is Scrunchies for Girls profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Scrunchies for Girls is a £25K/yr Amazon United Kingdom market (83K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Scrunchies for Girls: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +5.9% over the last 90 days and 5.4% of searches end in a purchase.
£25K
revenue / yr
Who owns the niche?
The top 5 brands hold 48% of demand, so 52% of the market is open.
52%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 30 products
Top Scrunchies for Girls products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
VENUSTE Scrunchies for Women and Girls Premium Velvet Scrunchy for Hair Cute Colors Elastic Thick Bands Soft Ropes Ponytail Holder Hair Accessories 12 Pack Multi
- Price
- £6.72
- Rating
- 4.8/5
- Reviews
- 3,215
- Age
- 4y ago
8 Pack Shiny Metallic Scrunchies Colorful Mermaid Hair Ties
- Price
- £4.20
- Rating
- 4.4/5
- Reviews
- 404
- Age
- 7y ago
12 PCS Colorful Hair Scrunchies Soft Elastic Ponytail Holders Pastel Solid Hair Ties Minimalist Sweet Hair Tie Soft Textured Hair Ropes Accessories for Women Girls
- Price
- £4.16
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 1y ago
10Pcs Colorful Ponytail Holders Hair Scrunchies Hair Scrunchies for Girls&Women (Multi Colour A)
- Price
- £6.42
- Rating
- 4.4/5
- Reviews
- 20
- Age
- 1y ago
5-Piece Colorful Hair Ties for Girls - Scrunchies & Ponytail Holders
- Price
- £4.23
- Rating
- 4.7/5
- Reviews
- 33
- Age
- 1y ago
Trending
90-day click momentum
LUFFLOK Hair Scrunchies 16 Pack Shiny Metallic Scrunchies for Girls Women Colorful Ponytail Holder Bobble Hair bands Soft Hair Ties Scrunchy Ponytail Holder Hair Accessories with Elastic (16Pcs)
- Price
- £4.80
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 12mo ago
DOPENSPI 16 Pack Bow Hair Scrunchies for Women Girls Elastic Hairs Ties Cute Bunny Ears Silk Scrunchies Bow Scrunchie Ropes Ponytail Holder Hairs Accessories
- Price
- £7.38
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 9mo ago
Kitsch Ultra-Petite Satin Scrunchies for Women - No Crease Frizz-Free Sleep | Softer Than Silk Scrunchies Gentle On Hair Scrunchies for All Hair Types | Stylish Hair Accessories- Cherry Blossom 5pcs
- Price
- £6.12
- Rating
- 4.6/5
- Reviews
- 7,560
- Age
- 1y ago
Classicseali 20PCS Scrunchies for Girls Soft and Fashionable Satin Hair Scrunchies Satin Scrunchie for Curly Hair for All Hairs Types of Bridesmaids Proposal Bachelorette Party Gifts Multicolor
- Price
- £5.63
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 9mo ago
5-Piece Colorful Hair Ties for Girls - Scrunchies & Ponytail Holders
- Price
- £4.23
- Rating
- 4.7/5
- Reviews
- 33
- Age
- 1y ago
Newest
by launch date
Hair Scrunchies for Women - Pack of 8 Satin Scrunchies - Softer Than Silk Hair Ties - No Crease No Damage Frizz-free - Gentle on All Hair Types - Perfect for Day & Night - Thoughtful Choice for Her
- Price
- £5.50
- Rating
- 4.3/5
- Reviews
- 38
- Age
- 8mo ago
DOPENSPI 16 Pack Bow Hair Scrunchies for Women Girls Elastic Hairs Ties Cute Bunny Ears Silk Scrunchies Bow Scrunchie Ropes Ponytail Holder Hairs Accessories
- Price
- £7.38
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 9mo ago
Classicseali 20PCS Scrunchies for Girls Soft and Fashionable Satin Hair Scrunchies Satin Scrunchie for Curly Hair for All Hairs Types of Bridesmaids Proposal Bachelorette Party Gifts Multicolor
- Price
- £5.63
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 9mo ago
KEAH Pack of 8 Shiny Metallic Scrunchies - Vibrant Colours No Damage Scrunchies for Girls 80s & 90s Retro Fashion Accessories for All Hair Types
- Price
- £5.80
- Rating
- 4.4/5
- Reviews
- 97
- Age
- 11mo ago
LUFFLOK Hair Scrunchies 16 Pack Shiny Metallic Scrunchies for Girls Women Colorful Ponytail Holder Bobble Hair bands Soft Hair Ties Scrunchy Ponytail Holder Hair Accessories with Elastic (16Pcs)
- Price
- £4.80
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 12mo ago
Competition: brands, sellers & click share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
Brands
25 falling
Sellers
31
Top-5 brand share
48%
Top 20: 96%
Top-5 click share
45%
Top 20: 90%
Open market
46%
- VENUSTE13%
- XNFIVE12%
- MMONY8%
- AddLotLot7%
- Chloven7%
- YIWEIYA6%
Scrunchies for Girls demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Top Scrunchies for Girls search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- scrunchies for girls41K/yr
- hair scrunchies for girls22K/yr
- girls scrunchies9K/yr
- girls hair scrunchies6K/yr
- cute scrunchies5K/yr
What reviews say buyers love and hate about Scrunchies for Girls
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Lovely Colours”
“really well made”
“Good value”
“So soft”
“Just as advertised”
What buyers complain about
77% of reviews“Tad bit pricey for the quality”
“Shockingly cheap material”
“Poor elastic”
“misleading when it says 40pcs”
“This is a cheap way to buy scrunchies Im many colours”
Scrunchies for Girls return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
37%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Scrunchies for Girls questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
