Scalp Treatments

Shoppers searched for this 345K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -26.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £230K a year.

Searches, last 12 months

345K

Growth, 90 days vs prior 90

-26.7%

Conversion, latest week

7.7%

Market size, estimated

£230Ka year

Peak month

October1.6× the quietest month

Top search term

dry scalp treatments42K searches a year

Listings sell for £8.65 on average, from £4.61 to £18.29. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At £8.65 that is £4K to £6K a year per listing.

Average price

£8.65under the $15 to $100 sweet spot

Price range

£4.61–£18.29

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

£4K–£6K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Scalp Treatments. It carries 4,037 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#34in Scalp Treatments

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,037per listing

Listings tracked

27

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

57 months