Royal Blue Hair Accessories

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +88.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.

Searches, last 12 months

88K

Growth, 90 days vs prior 90

+88.3%

Conversion, latest week

3.0%

Market size, estimated

£16Ka year

Top search term

blue hair accessories28K searches a year

Listings sell for £6.21 on average, from £2.91 to £13.35. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £6.21 that is £0 to £621 a year per listing.

Average price

£6.21under the $15 to $100 sweet spot

Price range

£2.91–£13.35

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£621

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #299 within Hair Styling Accessories. It carries 221 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

98%

Out of stock, average day

7.7%

Average rank

#299in Hair Styling Accessories

Average rating

4.28 starsAmazon United Kingdom average 4.36 stars

Average reviews

221per listing

Listings tracked

45

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months