round brush set
Skip itA small market ($20K/yr) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great£16.91avg listing price — sweet spot $15–$100
Price range
Great£6.61–£41.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Bad5,641.23avg incumbent reviews — the moat a new listing must climb
Growth
Bad-27.2%90-day search growth — must beat 0% to launch
Market size
Bad£20K£20K/yr · 45K searches
According to Flapen's Amazon United Kingdom niche tracking, round brush set is a £20K/yr Amazon United Kingdom market (45K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
round brush set market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- £25K–£34K
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #509
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 94%
- Out of stock
- 15.8%
- Avg brand age
- 44 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
19
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
47%
Top 20: 85%
Open market
10%
- Lily England50%
- Aozzy29%
- Littlecatch4%
- Head Jog3%
- Kobe3%
- Blow Drying Brush2%
- Open — no brand owns it (8 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 76 weeks — -27.2% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.4×
Top round brush set search terms
- round brush set10K/yr
- lily england hair brush7K/yr
- hairdressing brushes5K/yr
- lily england7K/yr
- professional hair brush set5K/yr
- round hair brush set5K/yr
- hairdressing brushes sets4K/yr
- blow dry brush set3K/yr
Top round brush set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Aozzy Round Brush Set Round Brushes for Blow Drying Hairdressing Brushes Sets for Woman Curly & Straight Salon Hair Styling Pottery Ionic Blow Dry Brush Set (19mm 25mm 32mm 45mm 53mm
Aozzy£20.324.4★2,692 rev

Lily England Round Brush Set for Women - Perfect for Voluminous Blowouts - Ceramic Ionic Technology - Pink Luxury Hair Brush Gift Sets for Women
Lily England£20.794.5★2,057 rev

Lily England Round Hair Brush Set 4 Piece Professional Blow Dry Kit with 3 Round Brushes and Comb for Styling Beauty Gifts Sets for Women
Lily England£17.054.3★683 rev

Aozzy Round Hair Brush for Blow Drying Professional Pottery Lonic Barrel Hair Styling Curling/Straight Women Boar Bristle Hairbrush Round Set
Aozzy£20.134.0★1,000 rev

Paddle Hair Brush Women with Easy Grip Gel Handle Paddle Brush for Blow Drying Detangling & Straightening - Hairbrushes for Women For All Hair Types Rose Gold
Lily England£8.104.6★7,916 rev
Newest
by launch date
Bauer Blow Dry Brush Set / 6x 38mm Detachable Barrels and 6x Styling Clips/Lightweight Round Hairbrush for Volume Curl & Smooth Blowouts 39519
Bauer Professional£17.1127 rev

Lily England Paddle Hair Brush for Fine Hair Women - Professional Hairbrush with Vents - Lightweight Thin Detangler with Gel Handle for Comfort-Styling - Beige
Lily England£6.613,607 rev

Lily England Curly Hair Brush for Detangling & Styling - Pain-Free Curl Brush for Wet & Dry with Flexible Bristles - Easy to Hold Hairbrush for Curly Women with 3c to 4c Hair Pink
Lily England£7.333,485 rev

Smallterm Ceramic Ionic Round Hair Brush Hairdressing Hair Salon Styling Curling Brush Tool Set19mm 25mm 32mm 45mm 53mm (Blue)
Smallterm£16.2315 rev

Lily England Curly Hair Brush for Detangling & Styling - Pain-Free Curl Brush for Wet & Dry with Flexible Bristles - Easy to Hold Hairbrush for Curly Women with 3c to 4c Hair Rose Gold
Lily England£7.473,485 rev
Trending
90-day click momentum
coskefy Underwear Women High Waisted Cotton Knickers Ladies Full Briefs Soft Panties Slight Tummy Control Pants 5 Pack L
coskefy£16.584.5★

Lily England Detangle Hair Brush for Thick Curly & Straight Hair - Detangling Hairbrush for Women Kids & Toddlers with Flexible Bristles - Smooth Detangler for Wet & Dry Hair Rose-Gold
Lily England£7.334.6★

Lily England Detangle Hair Brush for Thick Curly & Straight Hair - Detangling Hairbrush for Women Kids & Toddlers with Flexible Bristles - Smooth Detangler for Wet & Dry Hair Pink & Orange
Lily England£7.404.6★

Paddle Hair Brush Women with Easy Grip Gel Handle Paddle Brush for Blow Drying Detangling & Straightening - Hairbrushes for Women For All Hair Types Rose Gold
Lily England£8.104.6★

Hair Brush Set - Luxury Professional Rose Gold Hairbrushes for Detangling Blow Drying Straightening - Suitable for All Hair Types by Lily England (Rose Gold)
Lily England£14.924.6★
What buyers say about round brush set
What buyers praise and complain about, mined from review topics.What buyers love
“Good set of brushes made well quality is good happy with them”
“very good quality happy with the brush”
“easy to use”
“reasonable price”
“Nice colour”
“Gift”
“lightweight”
“Comfy fit well true to size”
“Comfortable”
“very soft and comfortable yo brush my hair”
What buyers complain about
“the quality of the brushes is a 2-3 at the most”
“A bit expensive”
“This curling tong was too large for my short hair”
“they dont grip the hair”
“Really spikey and the bristles arent even at all and really pull on the hair”
“if your hair is fine I would not buy”
“Cant use it at all”
“Broke after 2 months”
“Style and colour awful”
“Bristles melted when using with a hairdryer”
Top return reasons
Common questions
- Is round brush set profitable to sell on Amazon United Kingdom?
- The niche generates £20K/yr across 35 tracked products. 90-day search growth is -27.2%. Flapen's verdict: Skip it (42/100).
- How competitive is the round brush set niche?
- 14 brands and 19 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in round brush set?
- Top complaints mined from reviews: Quality-Overall, Value For Money, Suitability Curly Hair. The return rate is 1.3%.
- When does demand for round brush set peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.4× the quietest.
- What does it cost to enter the round brush set niche?
- Listings span £6.61–£41.43; the average listing price is £16.91 (sweet spot $15–$100). The average incumbent carries 5,641 reviews — the moat a new listing must climb.