Rose Water
MaybeAn estimated 0.1% of orders come back. But prices span $1.88–$17.97, mostly outside the sweet spot, so Rose Water is a Maybe.
- Flapen Score
- 55 / 100Top 15% of 2,481 Beauty niches · +8 vs the category median of 4755
- Market size
- £190K/yr335K searches / yr
- 90-day growth
- +12.9%search demand this quarter
- Competition
- 47%top-5 click share · 19 brands · 69 sellers
Flapen Score
Rose Water against its category
The dotted line is the Beauty average. Past it, Rose Water is stronger. Inside it, weaker.
Market
The Rose Water market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rose Water 335K times last year and spent an estimated £190K. The top 5 brands take 58% of clicks. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 7.1% of those searches ended in a purchase.
Shoppers searched for this 335K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £190K a year.
- Searches, last 12 months
- 335K
- Growth, 90 days vs prior 90
- +12.9%
- Conversion, latest week
- 7.1%
- Market size, estimated
- £190Ka year
- Peak month
- July1.3× the quietest month
- Top search term
- rose water167K searches a year
02 · Price
A sale here is worth £7.96.
Listings sell for £7.96 on average, from £1.88 to £17.97. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At £7.96 that is £6K to £8K a year per listing.
- Average price
- £7.96under the $15 to $100 sweet spot
- Price range
- £1.88–£17.97
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £6K–£8K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #120 within Face. It carries 2,924 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 79%
- Out of stock, average day
- 8.2%
- Average rank
- #120in Face
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,924per listing
- Listings tracked
- 28
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Rose Water products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BIONOBLE Organic Rose Water Spray - Tonifies Calms Boosts Radiance - 100% Natural Hydrolat Alcohol-Free - Vegan Rose Water for Face Hair Eye Contour Body - Glass Bottle - 100ml
- Price
- £8.07
- Rating
- 4.5/5
- Reviews
- 4,290
- Age
- 6y ago

Nature Spell Rose Water Face Toner Vegan Skincare 200ml
- Price
- £5.00
- Rating
- 4.5/5
- Reviews
- 2,042
- Age
- 6y ago

Alteya Organic Rose Water Spray 240 ml Glass- 100% Pure Rosa Damascena (Damask Rose) Hydrolat - No additives - USDA Certified Organic - Face Toner Revitalizing Body Condition Hair & Scalp
- Price
- £9.87
- Rating
- 4.5/5
- Reviews
- 5,951
- Age
- 7y ago

Natures Aid Rose Water 150ml Premium Strength Natural Skincare Tonic Sweet Fragrance Moisturises & Refreshes Hydrating Cleanser Vegan Non-GMO Gluten-Free No Added Ingredients
- Price
- £4.58
- Rating
- 4.5/5
- Reviews
- 4,355
- Age
- 16y ago

ican 100% Natural Rose Water Hydrating and Purifying Rose Water 2 x 500ml (1000ml)
- Price
- £7.64
- Rating
- 4.6/5
- Reviews
- 657
- Age
- 4y ago
Trending
estimated 90-day click momentum
Rose Water 100% Natural Extracts of Fresh Roses Pure & Refreshing Facial Toner Skin Hydration Mist Suitable for Face Hair & Body 250ml by Eternal Beauty
- Price
- £4.07
- Rating
- 4.6/5
- Reviews
- 5
- Age
- 6y ago

KCS Rose Water 300ml x 2 (Total 600ml) | Premium Food Grade Rose Water for Sweets Desserts Biryani Beverages Skincare & Culinary Use
- Price
- £4.28
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 9mo ago

CORTAS Rose Water (500ml - 17 Fl oz)
- Price
- £6.76
- Rating
- 4.6/5
- Reviews
- 533
- Age
- 13y ago

Rose Water with Glycerine 100% Natural Extracts of Fresh Roses Hydrating & Refreshing Facial Toner Skin & Hair Mist 100ml by Eternal Beauty
- Price
- £3.27
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 6y ago

Absolute Aromas Certified Organic Bulgarian Rose Water - 100% Pure Natural Nourishing and Hydrating Facial Toner - A Sweet and Versatile Floral Water Suitable for All Skin Types (500ml)
- Price
- £13.36
- Rating
- 4.3/5
- Reviews
- 362
- Age
- 8y ago
Newest
by launch date
KCS Rose Water 300ml x 2 (Total 600ml) | Premium Food Grade Rose Water for Sweets Desserts Biryani Beverages Skincare & Culinary Use
- Price
- £4.28
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 9mo ago

Bare Anatomy Rosemary & Rice Water Growth Spray | Thicker Voluminous & Hydrated Hair | Reduces Breakage | Non Greasy & Fast Absorbing | 100% Natural Extract | All Hair Types | 100ml
- Price
- £8.43
- Rating
- 4.0/5
- Reviews
- 2,626
- Age
- 1y ago

ican 100% Natural Rose Water Hydrating and Purifying Rose Water 2 x 500ml (1000ml)
- Price
- £7.64
- Rating
- 4.6/5
- Reviews
- 657
- Age
- 4y ago

Ican London Natural Rose Water 500ml (1)
- Price
- £4.46
- Rating
- 4.4/5
- Reviews
- 523
- Age
- 4y ago

BIONOBLE Organic Rose Water Spray - Tonifies Calms Boosts Radiance - 100% Natural Hydrolat Alcohol-Free - Vegan Rose Water for Face Hair Eye Contour Body - Glass Bottle - 200ml
- Price
- £11.97
- Rating
- 4.5/5
- Reviews
- 4,290
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
69
Est. top-5 brand share
58%
Top 20: 100%
Est. top-5 click share
47%
Top 20: 93%
Open market
34%
- BIONOBLE16%
- Alteya Organics15%
- ICAN LONDON10%
- Nature Spell9%
- Cortas8%
- Natures Aid8%
Demand
Rose Water search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Rose Water search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- rose water167K/yr
- rose water for face64K/yr
- organic rose water19K/yr
- rose water for hair19K/yr
- rosewater17K/yr
- rose water spray11K/yr
- rosewater for face12K/yr
- pure rose water8K/yr
- rose water toner9K/yr
- organic rose water for face4K/yr
Reviews and returns
What reviews say buyers love and hate about Rose Water
We read the reviews and the return reasons for every product selling here.
“The smell is awful”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rose Water questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









