Rose Perfume
FailThe top 5 brands take 100% of clicks, so Rose Perfume is a Fail.
- Flapen Score
- 43 / 100Ranks 1,655 of 2,481 Beauty niches · −4 vs the category median of 4743
- Market size
- £55K/yr61K searches / yr
- 90-day growth
- +4.6%search demand this quarter
- Competition
- 50%top-5 click share · 4 brands · 51 sellers
Flapen Score
Rose Perfume against its category
The dotted line is the Beauty average. Past it, Rose Perfume is stronger. Inside it, weaker.
Market
The Rose Perfume market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rose Perfume 61K times last year and spent an estimated £55K. All 4 brands take every click. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 13.2% of those searches ended in a purchase.
Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.
- Searches, last 12 months
- 61K
- Growth, 90 days vs prior 90
- +4.6%
- Conversion, latest week
- 13.2%
- Market size, estimated
- £55Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- yardley talcum powder for women34K searches a year
02 · Price
A sale here is worth £6.83.
Listings sell for £6.83 on average, from £5.04 to £10.42. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £6.83 that is £2K to £3K a year per listing.
- Average price
- £6.83under the $15 to $100 sweet spot
- Price range
- £5.04–£10.42
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£3K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #59 within Body. It carries 2,355 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 100%
- Out of stock, average day
- 3.7%
- Average rank
- #59in Body
- Average rating
- 4.42 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,355per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Rose Perfume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 flat
Sellers
51
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
50%
Top 20: 100%
Open market
0%
- Brand 194%
- Brand 24%
- Brand 31%
- Brand 41%
- Open — no brand owns it (0%)
Demand
Rose Perfume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Rose Perfume search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- yardley talcum powder for women34K/yr
- yardley talcum powder16K/yr
- yardley talc7K/yr
- yardley powder5K/yr
Reviews and returns
What reviews say buyers love and hate about Rose Perfume
We read the reviews and the return reasons for every product selling here.
“Doesnt smell very strong”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rose Perfume questions
Answered from the same tracked data.









