Root Touch Up

Shoppers searched for this 591K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £434K a year.

Searches, last 12 months

591K

Growth, 90 days vs prior 90

-1.3%

Conversion, latest week

9.5%

Market size, estimated

£434Ka year

Peak month

February1.2× the quietest month

Top search term

root touch up326K searches a year

Listings sell for £7.74 on average, from £2.77 to £16.74. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,250 to 1,500 of them. At £7.74 that is £10K to £12K a year per listing.

Average price

£7.74under the $15 to $100 sweet spot

Price range

£2.77–£16.74

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

1,250–1,500

Revenue per listing a year

£10K–£12K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Hair Colour. It carries 9,088 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#9in Hair Colour

Average rating

4.30 starsAmazon United Kingdom average 4.36 stars

Average reviews

9,088per listing

Listings tracked

30

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months