Rice Toner

Shoppers searched for this 529K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £236K a year.

Searches, last 12 months

529K

Growth, 90 days vs prior 90

-5.9%

Conversion, latest week

3.9%

Market size, estimated

£236Ka year

Peak month

May1.5× the quietest month

Top search term

korean foundation69K searches a year

Listings sell for £11.57 on average, from £5.75 to £16.08. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At £11.57 that is £14K to £17K a year per listing.

Average price

£11.57under the $15 to $100 sweet spot

Price range

£5.75–£16.08

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

1,250–1,500

Revenue per listing a year

£14K–£17K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #97 within Make-up. It carries 7,025 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

94%

Out of stock, average day

6.8%

Average rank

#97in Make-up

Average rating

4.32 starsAmazon United Kingdom average 4.36 stars

Average reviews

7,025per listing

Listings tracked

16

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months