rhode glazing milk
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Good£12.72avg listing price — sweet spot $15–$100
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+12.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay£101K£101K/yr · 173K searches
Review moat
Bad4,121.09avg incumbent reviews — the moat a new listing must climb
Competition
Bad72%top-5 click share — a locked-up shelf
Price range
Bad£9.14–£16.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, rhode glazing milk is a £101K/yr Amazon United Kingdom market (173K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
rhode glazing milk market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- £102K–£127K
- units × avg price
- Conversion rate
- 4.6%
- Avg BSR
- #41
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 82%
- Out of stock
- 9.2%
- Avg brand age
- 46 months
- Avg seller age
- 151 days
Competition & brand share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
67
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
0%
- TIRTIR48%
- Haruharu38%
- BYOMA9%
- ANUA6%
Demand
Weekly Amazon search volume, last 28 weeks — +12.7% search growth over the last 90 days.Top rhode glazing milk search terms
- rhode glazing milk79K/yr
- tirtir milk skin toner34K/yr
- haruharu wonder black rice toner11K/yr
- tir tir milk toner13K/yr
- haruharu wonder toner10K/yr
- glazing milk6K/yr
- haruharu toner5K/yr
- haru haru toner6K/yr
- tirtir toner3K/yr
- black rice toner3K/yr
Top rhode glazing milk products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TIRTIR Milk Skin Rice Toner - Deep Moisturizing Hydrating and Refreshing for face Niacinamide Ceramide Rice Bran Extract Nature-Oriented Ingredients Korean Skin Care Vegan (150ml Original)
TIRTIR£16.084.5★7,737 rev
TIRTIR Milk Skin Rice Toner | Deep Moisturizing Hydrating Toner for face Niacinamide Ceramide Rice Bran Extract Nature-Oriented Ingredients for Korean Skin Care Vegan 1.69 Fl Oz
TIRTIR£9.144.5★7,737 rev
haruharu Wonder Black Rice Hyaluronic Toner for Sensitive Skin Alcohol Free Fragrance Free Deep Hydration Glass Skin Korean Skincare Vegan Cruelty-Free 300ml
Haruharu£15.314.7★1,162 rev
haruharu Wonder Black Rice Hyaluronic Toner for Sensitive Skin Alcohol Free Fragrance Free Deep Hydration Glass Skin Korean Skincare Vegan Cruelty-Free 150ml
Haruharu£10.204.6★3,123 rev
BYOMA Hydrating Milky Toner (150ml) for Dry Skin Ultra Hydrating Toner for Face - Soothes Skin Locks in Moisture Reduces Redness - Barrier Repair Vegan
BYOMA£9.544.7★6,006 rev
Newest
by launch date
haruharu Wonder Black Rice Probiotics 2% NAD+ Serum Mist Ultra-Fine Mist Hydrating & Plumping Barrier Support Sensitive Skin Ceramide Korean Skincare Vegan 80ml
Haruharu£13.29676 rev
haruharu Wonder Black Rice Hyaluronic Toner for Sensitive Skin Alcohol & Fragrance Free Deep Hydration Glass Skin Korean Skincare Vegan Cruelty-Free 150ml (Christmas Edition)
Haruharu£11.761,162 rev
Anua Rice 70 Glow Milky Toner Glass & Dewy Skin Hydrating & Barrier Care Rice Water Niacinamide Ceramides All Skin Types Fragrance-Free Non Comedogenic Korean Skincare 8.45 fl.oz
ANUA£13.331,297 rev
TIRTIR Milk Skin Rice Toner - Deep Moisturizing Hydrating and Refreshing for face Niacinamide Ceramide Rice Bran Extract Nature-Oriented Ingredients Korean Skin Care Vegan (150 ml light)
TIRTIR£14.887,737 rev
TIRTIR Milk Skin Rice Toner | Deep Moisturizing Hydrating Toner for face Niacinamide Ceramide Rice Bran Extract Nature-Oriented Ingredients for Korean Skin Care Vegan 1.69 Fl Oz
TIRTIR£9.147,737 rev
Trending
90-day click momentumharuharu Wonder Black Rice Hyaluronic Toner for Sensitive Skin Alcohol & Fragrance Free Deep Hydration Glass Skin Korean Skincare Vegan Cruelty-Free 150ml (Christmas Edition)
Haruharu£11.764.7★
BYOMA Hydrating Milky Toner (150ml) for Dry Skin Ultra Hydrating Toner for Face - Soothes Skin Locks in Moisture Reduces Redness - Barrier Repair Vegan
BYOMA£9.544.7★
haruharu Wonder Black Rice Hyaluronic Toner for Sensitive Skin Alcohol Free Fragrance Free Deep Hydration Glass Skin Korean Skincare Vegan Cruelty-Free 300ml
Haruharu£15.314.7★
Anua Rice 70 Glow Milky Toner Glass & Dewy Skin Hydrating & Barrier Care Rice Water Niacinamide Ceramides All Skin Types Fragrance-Free Non Comedogenic Korean Skincare 8.45 fl.oz
ANUA£13.334.6★
TIRTIR Milk Skin Rice Toner | Deep Moisturizing Hydrating Toner for face Niacinamide Ceramide Rice Bran Extract Nature-Oriented Ingredients for Korean Skin Care Vegan 1.69 Fl Oz
TIRTIR£9.144.5★
What buyers say about rhode glazing milk
What buyers praise and complain about, mined from review topics.What buyers love
“Good hydration”
“it always keeps my skin feeling amazing”
“you can feel the quality in the bottle”
“makes my skin soft”
“After cleansing this helps that dry tight feeling of dry skin”
“glowy in the best way”
“smells nice”
“Great value for money”
“Lightweight yet provides dewy glow to skin”
“easy to use”
What buyers complain about
“it gives me a rash”
“skin felt sticky”
“a bit overpriced at £18”
“No scent”
“Very watery consistency”
“With the colder weather and indoor heating, my skin has been getting a few dry patches and in definite need of hydration”
“Too drying for my skin”
“Bad skin reaction”
“But totally unusable very disaointing”
“has not delivered in terms of skin glow”
Top return reasons
Common questions
- Is rhode glazing milk profitable to sell on Amazon United Kingdom?
- The niche generates £101K/yr across 11 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +12.7%. Flapen's verdict: Skip it (36/100).
- How competitive is the rhode glazing milk niche?
- 4 brands and 67 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in rhode glazing milk?
- Top complaints mined from reviews: Allergies, Adhesion/Stickiness, Value For Money. The return rate is 0.1%.
- What does it cost to enter the rhode glazing milk niche?
- Listings span £9.14–£16.08; the average listing price is £12.72 (sweet spot $15–$100). The average incumbent carries 4,121 reviews — the moat a new listing must climb.