Rhinestones
MaybeAn estimated 0.2% of orders come back. But prices span $4.09–$16.01, mostly outside the sweet spot, so Rhinestones is a Maybe.
- Flapen Score
- 61 / 100Top 4% of 2,481 Beauty niches · +14 vs the category median of 4761
- Market size
- £996K/yr2.3M searches / yr
- 90-day growth
- +9.8%search demand this quarter
- Competition
- 41%top-5 click share · 38 brands · 46 sellers
Flapen Score
Rhinestones against its category
The dotted line is the Beauty average. Past it, Rhinestones is stronger. Inside it, weaker.
Market
The Rhinestones market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rhinestones 2.3M times last year and spent an estimated £996K. The top 5 brands take 57% of clicks. Demand peaks in Feb–Mar–Apr–May–Jun–Jul. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 4.4% of those searches ended in a purchase.
Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £996K a year.
- Searches, last 12 months
- 2.3M
- Growth, 90 days vs prior 90
- +9.8%
- Conversion, latest week
- 4.4%
- Market size, estimated
- £996Ka year
- Peak month
- June7.1× the quietest month
- Top search term
- bedazzling kit1.2M searches a year
02 · Price
A sale here is worth £9.85.
Listings sell for £9.85 on average, from £4.09 to £16.01. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At £9.85 that is £25K to £30K a year per listing.
- Average price
- £9.85under the $15 to $100 sweet spot
- Price range
- £4.09–£16.01
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £25K–£30K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #44 within Manicure & Pedicure. It carries 98 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 98%
- Out of stock, average day
- 14.9%
- Average rank
- #44in Manicure & Pedicure
- Average rating
- 4.55 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 98per listing
- Listings tracked
- 46
04 · Newcomers
24 of last year's 40 launches cleared the first-year sales bar.
40 products launched here in the last 12 months. 24 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 40
- Successful launches
- 24Amazon's first-year sales bar
- Average brand age
- 21 months
Products
Top Rhinestones products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
38 rising
Sellers
46
Top-5 brand share
57%
Top 20: 88%
Top-5 click share
41%
Top 20: 80%
Open market
39%
- Brand 119%
- Brand 215%
- Brand 310%
- Brand 48%
- Brand 55%
- Brand 64%
Demand
Rhinestones search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 7.1×
Search terms
Top Rhinestones search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bedazzling kit1.2M/yr
- bedazzling kit with glue240K/yr
- rhinestones224K/yr
- gems158K/yr
- bedazzle kit65K/yr
- rhinestones for bedazzling49K/yr
- gems for bedazzling28K/yr
- bedazzling kit with glue and tools16K/yr
- bedazzler kit53K/yr
- bedazzling gems36K/yr
Reviews and returns
What reviews say buyers love and hate about Rhinestones
We read the reviews and the return reasons for every product selling here.
“poor glue quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rhinestones questions
Answered from the same tracked data.