Revolution Makeup Gift Set
FailShoppers spend an estimated $25K a year here, so Revolution Makeup Gift Set is a Fail.
- Flapen Score
- 44 / 100Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 4744
- Market size
- £25K/yr294K searches / yr
- 90-day growth
- -23.2%search demand this quarter
- Competition
- 24%top-5 click share · 26 brands · 186 sellers
Flapen Score
Revolution Makeup Gift Set against its category
The dotted line is the Beauty average. Past it, Revolution Makeup Gift Set is stronger. Inside it, weaker.
Market
The Revolution Makeup Gift Set market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Revolution Makeup Gift Set 294K times last year and spent an estimated £25K. The top 5 brands take 80% of clicks. Demand peaks in Jan–Feb–Mar–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 294K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.
- Searches, last 12 months
- 294K
- Growth, 90 days vs prior 90
- -23.2%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £25Ka year
- Peak month
- December8.1× the quietest month
- Top search term
- mini makeup55K searches a year
02 · Price
A sale here is worth £7.44.
Listings sell for £7.44 on average, from £2.97 to £32.34. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £7.44 that is £0 to £744 a year per listing.
- Average price
- £7.44under the $15 to $100 sweet spot
- Price range
- £2.97–£32.34
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£744
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #83 within Make-up. It carries 5,243 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 9.7%
- Average rank
- #83in Make-up
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,243per listing
- Listings tracked
- 72
04 · Newcomers
2 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Revolution Makeup Gift Set products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
W7 On the Go Essentials - Mini Makeup Must-Haves with Primer Setting Spray Mascara Golden Glow Bronzing Drops & Beauty Sponge - Travel or Handbag Size Essentials
- Price
- £6.98
- Rating
- 4.6/5
- Reviews
- 596
- Age
- 1y ago

W7 Self Care Skincare Set | Face Cleanser Toner Serum Moisturiser & Lip Mask | Complete Daily Face Routine | Full Size Long Lasting Products to Use at Home
- Price
- £13.18
- Rating
- 4.5/5
- Reviews
- 1,676
- Age
- 5y ago

W7 Makeup Set Box - Surprise Assortment Gift of W7 Makeup Worth 40
- Price
- £15.65
- Rating
- 4.5/5
- Reviews
- 784
- Age
- 5y ago

Erinde Mini Highlighter Bronzer & Blush Powder Palette Matte Shimmer Powder Makeup Tiny Face Palette with Mirror All in One Blendable Travel Friendly Cruelty Free 3 Colours
- Price
- £5.20
- Rating
- 4.1/5
- Reviews
- 212
- Age
- 2y ago

W7 Skin Quench Full Size Skincare Set - Hydrating Skincare Bundle with Aloe Vera & Ceramides - Complete & Long-Lasting Moisturising At-Home Routine
- Price
- £13.28
- Rating
- 4.4/5
- Reviews
- 1,018
- Age
- 1y ago
Trending
estimated 90-day click momentum
W7 Glow Theory Palette (Lunar) - Face Makeup Palette with Pink Blush Pearl Highlighter & Marbled Blush-Bronzer - Soft Glow Makeup
- Price
- £6.73
- Rating
- 4.8/5
- Reviews
- 27
- Age
- 6mo ago

W7 Lets Face It Cream Face Palette Light Soft Glow - 6-Pan Bronzer Blush & Highlight Palette - Creamy Blendable Face Makeup
- Price
- £5.31
- Rating
- 3.9/5
- Reviews
- 117
- Age
- 1y ago

10-Piece Mini Travel Makeup Brush Set with for On-the-Go Beauty
- Price
- £3.58
- Rating
- 2.5/5
- Reviews
- 2
- Age
- 11mo ago

W7 Afterglow Blusher & Highlight Compact - Pink & Gold Glowing Pressed Powder Compact
- Price
- £4.67
- Rating
- 4.5/5
- Reviews
- 524
- Age
- 2y ago

e.l.f. Sheer For It Blush Tint Multi-Use Long-Lasting Lip & Cheek Makeup Creates A Natural Flush Finish Vegan & Cruelty-Free Pink Positive
- Price
- £4.50
- Rating
- 4.3/5
- Reviews
- 8,438
- Age
- 1y ago
Newest
by launch date
W7 Glow Theory Palette (Lunar) - Face Makeup Palette with Pink Blush Pearl Highlighter & Marbled Blush-Bronzer - Soft Glow Makeup
- Price
- £6.73
- Rating
- 4.8/5
- Reviews
- 27
- Age
- 6mo ago

10-Piece Mini Travel Makeup Brush Set with for On-the-Go Beauty
- Price
- £3.58
- Rating
- 2.5/5
- Reviews
- 2
- Age
- 11mo ago

W7 Lets Face It Cream Face Palette Light Soft Glow - 6-Pan Bronzer Blush & Highlight Palette - Creamy Blendable Face Makeup
- Price
- £5.31
- Rating
- 3.9/5
- Reviews
- 117
- Age
- 1y ago

W7 Cheeky Cheeks Set - Liquid Blusher & Bronzer Trio - Radiant Glow
- Price
- £5.56
- Rating
- 4.5/5
- Reviews
- 183
- Age
- 1y ago

e.l.f. Sheer For It Blush Tint Multi-Use Long-Lasting Lip & Cheek Makeup Creates A Natural Flush Finish Vegan & Cruelty-Free Pink Positive
- Price
- £4.50
- Rating
- 4.3/5
- Reviews
- 8,438
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 24% of clicks, no more. An open shelf where new products get seen.
Brands
26 falling
Sellers
186
Est. top-5 brand share
80%
Top 20: 97%
Est. top-5 click share
24%
Top 20: 57%
Open market
18%
- W764%
- e.l.f.8%
- Erinde4%
- Technic2%
- Neutrogena2%
- EupHHonycs2%
Demand
Revolution Makeup Gift Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 8.1×
Search terms
Top Revolution Makeup Gift Set search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mini makeup55K/yr
- w7 makeup58K/yr
- travel makeup23K/yr
- travel size makeup12K/yr
- mini make up11K/yr
- travel make up7K/yr
- mini cosmetics9K/yr
- makeup minis6K/yr
- w7 skincare17K/yr
- w7 makeup set5K/yr
Reviews and returns
What reviews say buyers love and hate about Revolution Makeup Gift Set
We read the reviews and the return reasons for every product selling here.
“even cheaper quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Revolution Makeup Gift Set questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









