Retinol Cream

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £214K a year.

Searches, last 12 months

172K

Growth, 90 days vs prior 90

-16.6%

Conversion, latest week

10.0%

Market size, estimated

£214Ka year

Peak month

August1.6× the quietest month

Top search term

olay retinol 24 night cream41K searches a year

Listings sell for £12.43 on average, from £7.44 to £21.83. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £12.43 that is £9K to £12K a year per listing.

Average price

£12.43under the $15 to $100 sweet spot

Price range

£7.44–£21.83

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

£9K–£12K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #139 within Make-up. It carries 3,600 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

7.3%

Average rank

#139in Make-up

Average rating

4.19 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,600per listing

Listings tracked

14

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months