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Retinol Body Lotion

Maybe

An estimated 0.2% of orders come back. But the average product has 6,832 reviews to catch up to, so Retinol Body Lotion is a Maybe.

Flapen Score
59
59 / 100
Top 7% of 2,481 Beauty niches · +12 vs the category median of 47
Market size
£152K/yr228K searches / yr
90-day growth
+74.1%search demand this quarter
Competition
61%top-5 click share · 15 brands · 177 sellers

Flapen Score

Retinol Body Lotion against its category

The dotted line is the Beauty average. Past it, Retinol Body Lotion is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Retinol Body Lotion market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Retinol Body Lotion 228K times last year and spent an estimated £152K. The top 5 brands take 78% of clicks. Demand peaks in Jun–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 228K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +74.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £152K a year.

Searches, last 12 months
228K
Growth, 90 days vs prior 90
+74.1%
Conversion, latest week
4.4%
Market size, estimated
£152Ka year
Peak month
July3.0× the quietest month
Top search term
retinol body lotion87K searches a year

02 · Price

A sale here is worth £15.08.

Listings sell for £15.08 on average, from £7.76 to £27.63. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £15.08 that is £4K to £8K a year per listing.

Average price
£15.08inside the $15 to $100 sweet spot
Price range
£7.76–£27.63
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #343 within Body. It carries 6,832 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
10.1%
Average rank
#343in Body
Average rating
4.29 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,832per listing
Listings tracked
20

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Retinol Body Lotion products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

177

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

18%

  • Brand 149%
  • Brand 211%
  • Brand 38%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Retinol Body Lotion search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 3.0×

Search terms

Top Retinol Body Lotion search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • retinol body lotion87K/yr
  • gold bond35K/yr
  • retinol body cream19K/yr
  • advanced clinicals retinol body lotion23K/yr
  • gold bond retinol overnight body cream15K/yr
  • body retinol9K/yr
  • retinol body11K/yr
  • retinol body cream for crepey skin5K/yr
  • goldbond retinol overnight lotion3K/yr
  • versed retinol body lotion5K/yr

Reviews and returns

What reviews say buyers love and hate about Retinol Body Lotion

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Value For Money”
0.2%of orders come back
“Bit costly”
A buyer, on “Value For Money”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Retinol Body Lotion questions

Answered from the same tracked data.