Ralph Lauren Perfume Women

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +18.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £87K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

+18.2%

Conversion, latest week

3.0%

Market size, estimated

£87Ka year

Top search term

ralph lauren perfume women29K searches a year

Listings sell for £39.68 on average, from £24.12 to £70.24. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £39.68 that is £4K to £10K a year per listing.

Average price

£39.68inside the $15 to $100 sweet spot

Price range

£24.12–£70.24

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

£4K–£10K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 41.9% of listings are out of stock. The average listing ranks #504 within Fragrances. It carries 1,402 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

86%

Out of stock, average day

41.9%

Average rank

#504in Fragrances

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,402per listing

Listings tracked

7

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

79 months