Ralph Lauren

Shoppers searched for this 513K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £68K a year.

Searches, last 12 months

513K

Growth, 90 days vs prior 90

+7.8%

Conversion, latest week

0.5%

Market size, estimated

£68Ka year

Peak month

December3.5× the quietest month

Top search term

ralph lauren220K searches a year

Listings sell for £27.69 on average, from £11.04 to £42.73. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £27.69 that is £0 to £3K a year per listing.

Average price

£27.69inside the $15 to $100 sweet spot

Price range

£11.04–£42.73

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£3K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

42% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #438 within Fragrances. It carries 6,982 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

42%

Prime listings

85%

Out of stock, average day

6.7%

Average rank

#438in Fragrances

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,982per listing

Listings tracked

26

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months