Rainbow Face Paint
PassRainbow Face Paint scores 67 out of 100, a Pass. Shoppers spend an estimated $23K a year here, search demand grew +281.3% this quarter, and an estimated 0.5% of orders come back.
- Flapen Score
- 67 / 100Top 2% of 2,481 Beauty niches · +20 vs the category median of 4767
- Market size
- £23K/yr37K searches / yr
- 90-day growth
- +281.3%search demand this quarter
- Competition
- 38%top-5 click share · 26 brands · 29 sellers
Flapen Score
Rainbow Face Paint against its category
The dotted line is the Beauty average. Past it, Rainbow Face Paint is stronger. Inside it, weaker.
Market
The Rainbow Face Paint market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rainbow Face Paint 37K times last year and spent an estimated £23K. The top 5 brands take 48% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 9.8% of those searches ended in a purchase.
Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved +281.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £23K a year.
- Searches, last 12 months
- 37K
- Growth, 90 days vs prior 90
- +281.3%
- Conversion, latest week
- 9.8%
- Market size, estimated
- £23Ka year
- Peak month
- July11.4× the quietest month
- Top search term
- rainbow face paint16K searches a year
02 · Price
A sale here is worth £6.33.
Listings sell for £6.33 on average, from £2.42 to £21.26. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £6.33 that is £0 to £633 a year per listing.
- Average price
- £6.33under the $15 to $100 sweet spot
- Price range
- £2.42–£21.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£633
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #193 within Make-up. It carries 119 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 97%
- Out of stock, average day
- 19.4%
- Average rank
- #193in Make-up
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 119per listing
- Listings tracked
- 35
04 · Newcomers
0 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Rainbow Face Paint products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
26 rising
Sellers
29
Top-5 brand share
48%
Top 20: 92%
Top-5 click share
38%
Top 20: 82%
Open market
47%
- Brand 113%
- Brand 211%
- Brand 311%
- Brand 46%
- Brand 56%
- Brand 65%
Demand
Rainbow Face Paint search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 11.4×
Search terms
Top Rainbow Face Paint search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rainbow face paint16K/yr
- pride face paint7K/yr
- rainbow face paint stick5K/yr
- split cake face paint6K/yr
- rainbow face paint block3K/yr
Reviews and returns
What reviews say buyers love and hate about Rainbow Face Paint
We read the reviews and the return reasons for every product selling here.
“Pink stains face”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
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£446K/yr+174.2%
Mens Aftershave
£5.0M/yr+20.0%
Face Gems
£156K/yr+184.1%
England Face Paint
£20K/yr>1,000%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rainbow Face Paint questions
Answered from the same tracked data.