quash
Skip itA small market ($36K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible15.6%search→purchase rate — share of searches ending in a sale
Review moat
Incredible57avg incumbent reviews — the moat a new listing must climb
Avg price
Great£20.62avg listing price — sweet spot $15–$100
Price range
Good£4.99–£35.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad70%top-5 click share — a locked-up shelf
Growth
Bad-3.0%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad£36K£36K/yr · 11K searches
According to Flapen's Amazon United Kingdom niche tracking, quash is a £36K/yr Amazon United Kingdom market (11K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Apr. Verdict: Skip it — 45/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
quash market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- £41K–£52K
- units × avg price
- Conversion rate
- 15.6%
- Avg BSR
- #376
- Page quality
- 0%
- Prime
- 23%
- Sponsored
- 62%
- Out of stock
- 0.6%
- Avg brand age
- 65 months
- Avg seller age
- 191 days
Competition & brand share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 rising
Sellers
33
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
2%
- We Can Source It Ltd45%
- Non Branded23%
- Quash17%
- Thompson Cooper Ltd8%
- Maybelline3%
- Pluto Packaging2%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -3.0% search growth over the last 90 days.Peak months: Apr · busiest ÷ quietest = 2.1×
Top quash search terms
- lipstick remover for glasses3K/yr
- quash3K/yr
- quash lipstick remover3K/yr
- lipstick remover2K/yr
Top quash products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
We Can Source It Ltd - Lipit Lipstick Remover Starter Kit with Sponge - Powerful 1 Litre Liquid Formula for Removing Lipstick & Grease Marks from Glasses - Ideal for Bars Restaurants and Catering Use
We Can Source It Ltd£18.034.5★92 rev
Quash Glass Pre-Wash Lipstick Remover Intro Pack
Quash£35.924.8★7 rev
Quash Lipstick Remover Introduction Pack Bar Pub Restaurant
Non Branded£27.934.4★201 rev
We Can Source It Ltd - Lipit Lipstick Remover Refill KIT - Contains 2 x 1 Litre Chemical 4 x Replacment Sponges and Measuring Cup
We Can Source It Ltd£19.914.6★27 rev
We Can Source It Ltd - Lipit Lipstick Remover for Glassware - Powerful 2.5 Litre Liquid Formula for Removing Lipstick & Grease Marks from Glasses - Ideal for Bars Restaurants and Catering Use
We Can Source It Ltd£18.834.7★93 rev
Newest
by launch date
2.5 Litre Ready To Use Versatile Lipstick Remover For Glassware Tackles Through Tough Stains (1)
Pluto Packaging£16.990 rev
We Can Source It Ltd - Lipit Lipstick Remover for Glassware - Powerful 2.5 Litre Liquid Formula for Removing Lipstick & Grease Marks from Glasses - Ideal for Bars Restaurants and Catering Use
We Can Source It Ltd£18.8393 rev
RightBuy - Lipit Lipstick Remover 5L - Powerful Formula For Removing Lipstick & Residue From Glassware Fast-Acting Safe & Effective Cleaning Solution - Perfect for Bars & Restaurants
RightBuy£24.830 rev
Quash Glass Pre-Wash Lipstick Remover Intro Pack
Quash£35.927 rev
Thompson Cooper Ltd - Quash Concentrate Refill 1 Ltr For Lipstick Remover For Glassware
Thompson Cooper Ltd£12.264 rev
Trending
90-day click momentumRightBuy - Lipit Lipstick Remover 5L - Powerful Formula For Removing Lipstick & Residue From Glassware Fast-Acting Safe & Effective Cleaning Solution - Perfect for Bars & Restaurants
RightBuy£24.830.0★
We Can Source It Ltd - Lipit Lipstick Remover Starter Kit with Sponge - Powerful 1 Litre Liquid Formula for Removing Lipstick & Grease Marks from Glasses - Ideal for Bars Restaurants and Catering Use
We Can Source It Ltd£18.034.5★
2.5 Litre Ready To Use Versatile Lipstick Remover For Glassware Tackles Through Tough Stains (1)
Pluto Packaging£16.990.0★
Quash Glass Pre-Wash Lipstick Remover Intro Pack
Quash£35.924.8★
Thompson Cooper Ltd - Quash Concentrate Refill 1 Ltr For Lipstick Remover For Glassware
Thompson Cooper Ltd£12.264.2★
What buyers say about quash
What buyers praise and complain about, mined from review topics.What buyers love
“Decent value for money”
“As Described”
“Easy to use”
“Amazing stubborn lipstick remover”
“Quality product”
“Easily takes off the lipstick leaving lips feeling calm and clean”
“Glides on smoothly”
What buyers complain about
“Shame considering it cost £30”
“Quality isnt the same”
“Unfortunately it doesn't last very long”
Top return reasons
Common questions
- Is quash profitable to sell on Amazon United Kingdom?
- The niche generates £36K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -3.0%. Flapen's verdict: Skip it (45/100).
- How competitive is the quash niche?
- 7 brands and 33 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in quash?
- Top complaints mined from reviews: Value For Money, Quality-Overall, Durability. The return rate is 0.0%.
- When does demand for quash peak?
- Demand peaks in Apr; the busiest month runs 2.1× the quietest.
- What does it cost to enter the quash niche?
- Listings span £4.99–£35.92; the average listing price is £20.62 (sweet spot $15–$100). The average incumbent carries 57 reviews — the moat a new listing must climb.