Purple Shampoo and Conditioner for Blonde Hair
MaybeAn estimated 0.0% of orders come back. But the average product has 4,196 reviews to catch up to, so Purple Shampoo and Conditioner for Blonde Hair is a Maybe.
- Flapen Score
- 54 / 100Top 19% of 2,481 Beauty niches · +7 vs the category median of 4754
- Market size
- £196K/yr194K searches / yr
- 90-day growth
- +26.5%search demand this quarter
- Competition
- 50%top-5 click share · 14 brands · 232 sellers
Flapen Score
Purple Shampoo and Conditioner for Blonde Hair against its category
The dotted line is the Beauty average. Past it, Purple Shampoo and Conditioner for Blonde Hair is stronger. Inside it, weaker.
Market
The Purple Shampoo and Conditioner for Blonde Hair market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Purple Shampoo and Conditioner for Blonde Hair 194K times last year and spent an estimated £196K. The top 5 brands take 76% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 9.8% of those searches ended in a purchase.
Shoppers searched for this 194K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved +26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £196K a year.
- Searches, last 12 months
- 194K
- Growth, 90 days vs prior 90
- +26.5%
- Conversion, latest week
- 9.8%
- Market size, estimated
- £196Ka year
- Peak month
- May2.2× the quietest month
- Top search term
- purple shampoo and conditioner147K searches a year
02 · Price
A sale here is worth £10.24.
Listings sell for £10.24 on average, from £1.21 to £21.18. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £10.24 that is £5K to £8K a year per listing.
- Average price
- £10.24under the $15 to $100 sweet spot
- Price range
- £1.21–£21.18
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £5K–£8K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #160 within Shampoos & Conditioners. It carries 4,196 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 91%
- Out of stock, average day
- 4.6%
- Average rank
- #160in Shampoos & Conditioners
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,196per listing
- Listings tracked
- 22
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Purple Shampoo and Conditioner for Blonde Hair products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner 400ml Neutralises Yellow & Orange Tones Formulated With Violet & Blue Pigments
- Price
- £9.08
- Rating
- 4.6/5
- Reviews
- 1,768
- Age
- 6y ago
Aussie SOS Blonde and Hydrate Purple Shampoo 300ml for Bleached Highlighted and Grey Hair Neutralise Brassy Yellow Tones on Blonde Highlighted and Silver Hair Boost Brightness Softness and Shine
- Price
- £3.27
- Rating
- 4.7/5
- Reviews
- 470
- Age
- 2y ago
Aussie Blonde & Hydrate Purple Shampoo And Conditioner Set With Hair Mask. Neutralise Brassy Yellow Tones On Bonde Highlighted & Silver Hair. For Bleached Highlighted And Grey Hair
- Price
- £12.93
- Rating
- 4.6/5
- Reviews
- 7,912
- Age
- 6y ago
Bed Head by TIGI Dumb Blonde Shampoo & Conditioner Set 2x 750ml Keratin Hair Treatment for Bleached & Colour-Treated Hair Moisturising Formula Repairs Dry Damaged Strands
- Price
- £11.44
- Rating
- 4.5/5
- Reviews
- 8,910
- Age
- 10y ago
Aussie SOS Blonde & Hydrate Set: Purple Shampoo 300ml Conditioner 200ml and Super Serum All in One Leave-In Treatment 160ml
- Price
- £12.02
- Rating
- 4.8/5
- Reviews
- 53
- Age
- 8mo ago
Trending
estimated 90-day click momentum
John Frieda Violet Crush Shampoo & Conditioner 500ml x2
- Price
- £19.81
- Rating
- 4.6/5
- Reviews
- 33
- Age
- 6mo ago
Aussie SOS Blonde & Hydrate Set: Purple Shampoo 300ml Conditioner 200ml and Super Serum All in One Leave-In Treatment 160ml
- Price
- £12.02
- Rating
- 4.8/5
- Reviews
- 53
- Age
- 8mo ago
John Frieda Violet Crush Intensive Purple Shampoo 250ml. Blonde Hair Toning Care for Brassy Hair and Soft Shine
- Price
- £4.70
- Rating
- 4.6/5
- Reviews
- 102
- Age
- 6mo ago
Creightons Sunshine Blonde Silver Tone Correcting Shampoo (200ml) - Brightens Blonde & Neutralises Brassiness. For Blonde Platinum & White hair.
- Price
- £1.21
- Rating
- 4.5/5
- Reviews
- 437
- Age
- 10y ago
LOreal Elvive Colour Protect Anti-Brassiness Purple Shampoo & Conditioner Set (200ml + 150ml)
- Price
- £11.27
- Rating
- 4.5/5
- Reviews
- 1,013
- Age
- 6y ago
Newest
by launch dateJohn Frieda Violet Crush Intensive Purple Shampoo 250ml. Blonde Hair Toning Care for Brassy Hair and Soft Shine
- Price
- £4.70
- Rating
- 4.6/5
- Reviews
- 102
- Age
- 6mo ago
John Frieda Violet Crush Shampoo & Conditioner 500ml x2
- Price
- £19.81
- Rating
- 4.6/5
- Reviews
- 33
- Age
- 6mo ago
Aussie SOS Blonde & Hydrate Set: Purple Shampoo 300ml Conditioner 200ml and Super Serum All in One Leave-In Treatment 160ml
- Price
- £12.02
- Rating
- 4.8/5
- Reviews
- 53
- Age
- 8mo ago
Provoke Touch Of Silver Colour Care Bundle Neutralising Purple Shampoo & Conditioner (200ml Each) with Folding Hairbrush and Mirror Brightens & Protects Colour Restores Moisture for Radiant Hair
- Price
- £8.00
- Rating
- 4.4/5
- Reviews
- 133
- Age
- 1y ago
Aussie SOS Blonde & Hydrate Conditioner 200ml for Bleached Highlighted and Grey Hair
- Price
- £3.45
- Rating
- 4.8/5
- Reviews
- 114
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
232
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
50%
Top 20: 98%
Open market
18%
- Aussie28%
- PROVOKE26%
- TIGI9%
- John Frieda7%
- L'Oreal Paris6%
- Botanic Hearth6%
Demand
Purple Shampoo and Conditioner for Blonde Hair search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.2×
Search terms
Top Purple Shampoo and Conditioner for Blonde Hair search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- purple shampoo and conditioner147K/yr
- aussie purple shampoo10K/yr
- silver shampoo and conditioner9K/yr
- aussie purple shampoo and conditioner8K/yr
- aussie sos blonde and hydrate purple shampoo and conditioner3K/yr
- shampoo and conditioner for grey hair4K/yr
- aussie blonde4K/yr
- aussie blonde shampoo and conditioner4K/yr
- purple shampoo and conditioner sets5K/yr
Reviews and returns
What reviews say buyers love and hate about Purple Shampoo and Conditioner for Blonde Hair
We read the reviews and the return reasons for every product selling here.
“Very dry”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Purple Shampoo and Conditioner for Blonde Hair questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data