Purple Hair Spray Colour for Kids

Shoppers searched for this 351K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.1% of those searches ended in a purchase. Searches in the last 90 days moved -58.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £243K a year.

Searches, last 12 months

351K

Growth, 90 days vs prior 90

-58.4%

Conversion, latest week

10.1%

Market size, estimated

£243Ka year

Top search term

purple hair spray colour for kids225K searches a year

Listings sell for £6.83 on average, from £3.78 to £10.07. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £6.83 that is £3K to £5K a year per listing.

Average price

£6.83under the $15 to $100 sweet spot

Price range

£3.78–£10.07

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

£3K–£5K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

72% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #295 within Hair Colour. It carries 349 reviews at 3.91 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

94%

Out of stock, average day

16.6%

Average rank

#295in Hair Colour

Average rating

3.91 starsAmazon United Kingdom average 4.36 stars

Average reviews

349per listing

Listings tracked

18

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months