Pre Shampoo
brand-locked demand (top 5 brands take 100% of clicks) — Pre Shampoo doesn't clear our bar today.
Flapen Score
Ranks 2,374 of 2,481 Beauty niches · −14 vs the category median of 47
Is Pre Shampoo profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Pre Shampoo is a £66K/yr Amazon United Kingdom market (102K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 33/100.
Pre Shampoo: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -15.8% over the last 90 days and 9.0% of searches end in a purchase.
£66K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 7 products
Top Pre Shampoo products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
African Pride Moisture Miracle Aloe & Coconut Water Detangle & Condition Pre- Shampoo 12 oz
- Price
- £6.99
- Rating
- 4.6/5
- Reviews
- 4,604
- Age
- 8y ago
African Pride Moisture Miracle Coconut and Baobab Oil Leave-In Cream 15 oz
- Price
- £7.24
- Rating
- 4.6/5
- Reviews
- 2,563
- Age
- 8y ago
LOréal Paris Elvive Bond Repair Pre-Shampoo Treatment Intensive Hair Repair for Damaged Hair with Citric Acid Complex 90% More Shine & Strength Restoration
- Price
- £5.55
- Rating
- 4.4/5
- Reviews
- 1,366
- Age
- 3y ago
African Pride Moisture Miracle Aloe & Coconut Water Pre-Shampoo 12 oz Detangle & Condition Treatment for Curly Coily & Natural Hair Helps Soften Hydrate & Reduce Breakage
- Price
- £7.21
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
African Pride Moisture Miracle Shea Butter & Flaxseed Oil Moisturize & Define Curling Cream 12 oz
- Price
- £7.16
- Rating
- 4.3/5
- Reviews
- 1,884
- Age
- 7y ago
Trending
90-day click momentumAfrican Pride Moisture Miracle Aloe & Coconut Water Pre-Shampoo 12 oz Detangle & Condition Treatment for Curly Coily & Natural Hair Helps Soften Hydrate & Reduce Breakage
- Price
- £7.21
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
Garnier Pre-Shampoo Method For Curls Moisture Shampoo (200ml) Up to 7 days of Moisture & Curl Definition For All Curl Types Type 4 Curls & Coils Silicone Free Vegan Formula
- Price
- £3.72
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 1y ago
African Pride Moisture Miracle Aloe & Coconut Water Detangle & Condition Pre- Shampoo 12 oz
- Price
- £6.99
- Rating
- 4.6/5
- Reviews
- 4,604
- Age
- 8y ago
African Pride Moisture Miracle Shampoo and Conditioner Honey Chocolate & Coconut Oil Set 12 Oz
- Price
- £12.48
- Rating
- 4.3/5
- Reviews
- 316
- Age
- 6y ago
African Pride Moisture Miracle Coconut and Baobab Oil Leave-In Cream 15 oz
- Price
- £7.24
- Rating
- 4.6/5
- Reviews
- 2,563
- Age
- 8y ago
Newest
by launch dateAfrican Pride Moisture Miracle Aloe & Coconut Water Pre-Shampoo 12 oz Detangle & Condition Treatment for Curly Coily & Natural Hair Helps Soften Hydrate & Reduce Breakage
- Price
- £7.21
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
Garnier Pre-Shampoo Method For Curls Moisture Shampoo (200ml) Up to 7 days of Moisture & Curl Definition For All Curl Types Type 4 Curls & Coils Silicone Free Vegan Formula
- Price
- £3.72
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 1y ago
LOréal Paris Elvive Bond Repair Pre-Shampoo Treatment Intensive Hair Repair for Damaged Hair with Citric Acid Complex 90% More Shine & Strength Restoration
- Price
- £5.55
- Rating
- 4.4/5
- Reviews
- 1,366
- Age
- 3y ago
African Pride Moisture Miracle Shampoo and Conditioner Honey Chocolate & Coconut Oil Set 12 Oz
- Price
- £12.48
- Rating
- 4.3/5
- Reviews
- 316
- Age
- 6y ago
African Pride Moisture Miracle Shea Butter & Flaxseed Oil Moisturize & Define Curling Cream 12 oz
- Price
- £7.16
- Rating
- 4.3/5
- Reviews
- 1,884
- Age
- 7y ago
Competition: brands, sellers & click share
The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.
Brands
4 falling
Sellers
86
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
0%
- African Pride85%
- L'Oreal Paris7%
- AFRICAN PRIDE Moisture Miracle5%
- Garnier3%
Pre Shampoo demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Pre Shampoo search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- african pride28K/yr
- pre shampoo22K/yr
- african pride pre shampoo18K/yr
- pre shampoo treatment8K/yr
- african pride moisture miracle6K/yr
- pre poo6K/yr
- pre poo african pride3K/yr
- african pride pre poo2K/yr
- prepoo3K/yr
- pre shampoo bond repair4K/yr
What reviews say buyers love and hate about Pre Shampoo
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Great Product”
“Nice fragrance”
“Its gentle yet effective for everyday hair repair needs”
“It leaves my hair feeling hydrated”
“Favourite for refreshing curls”
What buyers complain about
71% of reviews“then when it dries up goes all flaky”
“straightening my hair also causes breakage”
“Too sticky for me”
“my daughter doesn't have much patience so it felt like another product to wash out”
“Bad conditioner, over powering floral scent very thin consistency burns skin too”
Pre Shampoo return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
50%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Pre Shampoo questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
