Ponds Face Cream

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £160K a year.

Searches, last 12 months

158K

Growth, 90 days vs prior 90

-24.1%

Conversion, latest week

8.9%

Market size, estimated

£160Ka year

Top search term

ponds cold cream72K searches a year

Listings sell for £11.37 on average, from £4.80 to £40.18. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £11.37 that is £9K to £11K a year per listing.

Average price

£11.37under the $15 to $100 sweet spot

Price range

£4.80–£40.18

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

£9K–£11K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

35% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #798 within Bath & Body. It carries 3,568 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

35%

Prime listings

90%

Out of stock, average day

4.2%

Average rank

#798in Bath & Body

Average rating

4.48 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,568per listing

Listings tracked

20

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

61 months