Polystyrene Head
FailShoppers spend an estimated $42K a year here, so Polystyrene Head is a Fail.
- Flapen Score
- 49 / 100Top 39% of 2,481 Beauty niches · +2 vs the category median of 4749
- Market size
- £42K/yr80K searches / yr
- 90-day growth
- -14.9%search demand this quarter
- Competition
- 51%top-5 click share · 16 brands · 21 sellers
Flapen Score
Polystyrene Head against its category
The dotted line is the Beauty average. Past it, Polystyrene Head is stronger. Inside it, weaker.
Market
The Polystyrene Head market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Polystyrene Head 80K times last year and spent an estimated £42K. The top 5 brands take 76% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.
- Searches, last 12 months
- 80K
- Growth, 90 days vs prior 90
- -14.9%
- Conversion, latest week
- 6.3%
- Market size, estimated
- £42Ka year
- Peak month
- October4.9× the quietest month
- Top search term
- polystyrene head40K searches a year
02 · Price
A sale here is worth £8.28.
Listings sell for £8.28 on average, from £2.35 to £20.44. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £8.28 that is £828 to £2K a year per listing.
- Average price
- £8.28under the $15 to $100 sweet spot
- Price range
- £2.35–£20.44
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £828–£2K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
74% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #66 within Hair Extensions, Wigs & Accessories. It carries 508 reviews at 4.03 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 63%
- Out of stock, average day
- 1.9%
- Average rank
- #66in Hair Extensions, Wigs & Accessories
- Average rating
- 4.03 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 508per listing
- Listings tracked
- 27
04 · Newcomers
0 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Polystyrene Head products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
21
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
51%
Top 20: 92%
Open market
19%
- Brand 143%
- Brand 211%
- Brand 310%
- Brand 46%
- Brand 56%
- Brand 65%
Demand
Polystyrene Head search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 4.9×
Search terms
Top Polystyrene Head search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- polystyrene head40K/yr
- styrofoam head15K/yr
- foam head14K/yr
- polystyrene heads8K/yr
- mannequin head male4K/yr
Reviews and returns
What reviews say buyers love and hate about Polystyrene Head
We read the reviews and the return reasons for every product selling here.
“They are short necked so not so good for long wigs immediately”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Polystyrene Head questions
Answered from the same tracked data.









