Pluxy

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £184K a year.

Searches, last 12 months

233K

Growth, 90 days vs prior 90

-7.6%

Conversion, latest week

3.6%

Market size, estimated

£184Ka year

Peak month

September2.1× the quietest month

Top search term

facial epilator for women60K searches a year

Listings sell for £21.74 on average, from £7.72 to £66.40. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £21.74 that is £5K to £11K a year per listing.

Average price

£21.74inside the $15 to $100 sweet spot

Price range

£7.72–£66.40

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£5K–£11K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #47 within Face. It carries 5,953 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

94%

Out of stock, average day

13.3%

Average rank

#47in Face

Average rating

3.98 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,953per listing

Listings tracked

18

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

33 months