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Pink Clay Mask

Fail

Shoppers spend an estimated $19K a year here, so Pink Clay Mask is a Fail.

Flapen Score
47
47 / 100
Ranks 1,175 of 2,481 Beauty niches · on the category median
Market size
£19K/yr27K searches / yr
90-day growth
-17.4%search demand this quarter
Competition
55%top-5 click share · 11 brands · 54 sellers

Flapen Score

Pink Clay Mask against its category

The dotted line is the Beauty average. Past it, Pink Clay Mask is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Clay Mask market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pink Clay Mask 27K times last year and spent an estimated £19K. The top 5 brands take 80% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
-17.4%
Conversion, latest week
4.9%
Market size, estimated
£19Ka year
Peak month
July1.5× the quietest month
Top search term
pink clay mask8K searches a year

02 · Price

A sale here is worth £14.64.

Listings sell for £14.64 on average, from £1.80 to £32.36. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £14.64 that is £0 to £1K a year per listing.

Average price
£14.64under the $15 to $100 sweet spot
Price range
£1.80–£32.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #969 within Face. It carries 1,204 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
17.0%
Average rank
#969in Face
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,204per listing
Listings tracked
23

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Pink Clay Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

54

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

55%

Top 20: 96%

Open market

15%

  • Brand 156%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (5 brands, 15%)

Demand

Pink Clay Mask search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Pink Clay Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink clay mask8K/yr
  • sand and sky9K/yr
  • pink clay face mask4K/yr
  • sand and sky pink clay mask3K/yr
  • pink clay3K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Clay Mask

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Suitability Combination Skin”
9%of negative reviews mention “Moist/Dry”
0.1%of orders come back
“skin feel dry”
A buyer, on “Moist/Dry”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Pink Clay Mask questions

Answered from the same tracked data.