pink clay mask
Skip itA small market ($19K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Good£14.64avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Review moat
Good1,203.65avg incumbent reviews — the moat a new listing must climb
Price range
Good£1.80–£32.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Growth
Bad-17.4%90-day search growth — must beat 0% to launch
Market size
Bad£19K£19K/yr · 27K searches
According to Flapen's Amazon United Kingdom niche tracking, pink clay mask is a £19K/yr Amazon United Kingdom market (27K searches/yr). The top 5 brands hold 80% of demand. Verdict: Skip it — 47/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
pink clay mask market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- £22K–£29K
- units × avg price
- Conversion rate
- 4.9%
- Avg BSR
- #969
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 17.0%
- Avg brand age
- 53 months
- Avg seller age
- 163 days
Competition & brand share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
54
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
55%
Top 20: 96%
Open market
15%
- Sand & Sky56%
- PROCOAL7%
- Simply Sublime7%
- T-Zone6%
- Face Facts5%
- Nature Spell5%
- Open — no brand owns it (5 brands, 15%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -17.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top pink clay mask search terms
- pink clay mask8K/yr
- sand and sky9K/yr
- pink clay face mask4K/yr
- sand and sky pink clay mask3K/yr
- pink clay3K/yr
Top pink clay mask products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sand & Sky Australian Pink Clay Detoxifying Face Mask with Vitamin C & Antioxidants - Pore Clearing Clay Mask for Blemish-Prone Skin Fades Hyperpigmentation & Evens Tone
Sand & Sky£28.624.5★7,146 rev
Sand & Sky Australian Pink Clay Exfoliating Face Scrub with AHA & Pearl Powder - Gentle Physical & Chemical Exfoliant for Smooth Skin Reduces Texture
Sand & Sky£12.754.3★522 rev
Australian Pink Clay Face Mask Beauty 70ml by Procoal - Skincare Face Mask Targets Pores & Brightens 100% Recyclable Packaging Vegan Clay Mask Cruelty-Free - Made in UK
PROCOAL£7.464.4★1,658 rev
Australian Pink Clay Face Mask Pore Cleansing & Detox Treatment Hydrating with Hyaluronic Acid & Retinol Brightening & Smoothing Skincare for Sensitive Skin Vegan & Cruelty Free 120ml
Simply Sublime£7.154.4★304 rev
Sand & Sky Australian Glow Berries Brightening Face Mask with Vitamin C & Hyaluronic Acid - Anti-Wrinkle Sleeping Mask For Radiant Skin 2.1 oz
Sand & Sky£12.324.3★68 rev
Newest
by launch date
T-Zone Australian Pink Clay Mask with Kakadu Plum 125ml - Brightening & Detoxifying Face Mask Tightens Pores Draws Out Impurities & Restores Radiance Enriched with Vitamin C Aloe & Witch Hazel
T-Zone£7.3536 rev
medicube Zero Pore Blackhead Mud Facial Mask - Skin Cooling & Pore Tightening - 3 Minute Quick Dry Formula with AHA BHA PHA and Pore-Purifying Clay - Korean Mud Mask 100 g
medicube£11.165,742 rev
ANAiRUi Rose Clay Mask with Kaolin Pink Clay Niacinamide Collagen Hyaluronic Acid for Blackhead Remover Pores Minimizers Face Masks Beauty Valentines Day Gift 120g
ANAI RUI£12.5938 rev
Herbs Botanica French Pink Clay/Rose Montmorillonite Kaolin Healing for Face Mask Skin Care Detox For Soap Making French Skincare150 gms / 5.3 oz
Herbs Botanica£4.63127 rev
mGanna 100% Natural French Pink Clay Powder for DIY Facial Masks Creams Soft Peels and Scrubs and Soap Making (100 g (Pack of 1))
mGanna£4.0511 rev
Trending
90-day click momentumAustralian Pink Clay Face Mask Pore Cleansing & Detox Treatment Hydrating with Hyaluronic Acid & Retinol Brightening & Smoothing Skincare for Sensitive Skin Vegan & Cruelty Free 120ml
Simply Sublime£7.154.4★
medicube Zero Pore Blackhead Mud Facial Mask - Skin Cooling & Pore Tightening - 3 Minute Quick Dry Formula with AHA BHA PHA and Pore-Purifying Clay - Korean Mud Mask 100 g
medicube£11.164.4★
mGanna 100% Natural French Pink Clay Powder for DIY Facial Masks Creams Soft Peels and Scrubs and Soap Making (100 g (Pack of 1))
mGanna£4.055.0★
T-Zone Australian Pink Clay Mask with Kakadu Plum 125ml - Brightening & Detoxifying Face Mask Tightens Pores Draws Out Impurities & Restores Radiance Enriched with Vitamin C Aloe & Witch Hazel
T-Zone£7.354.2★
Nature Spell Pink Clay Face Mask with Rose Water Vegan Skincare 100 ml
Nature Spell£6.194.1★
What buyers say about pink clay mask
What buyers praise and complain about, mined from review topics.What buyers love
“Perfect nice glow to the skin”
“very good mask I didn't expect a very good quality product”
“Its worth”
“It spreads smoothly”
“rinses off without any mess”
“Easy to use”
“applies on smoothly”
“Hydrated with Great Value for Money”
“* Not overly harsh or drying”
“Works amazing really clears all my pours”
What buyers complain about
“skin feel dry”
“Allergic reaction”
“can be a little drying/tight on mature skin”
“Rubbish”
“still feel a little oily”
“also brought me out in verh hard under skin pimples so i won't be using again”
“its just rubbish I havent seen improvement on my skin for 3 weeks”
“very overpriced”
“pores look a little smaller”
“The clay does not have a scent”
Top return reasons
Common questions
- Is pink clay mask profitable to sell on Amazon United Kingdom?
- The niche generates £19K/yr across 23 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -17.4%. Flapen's verdict: Skip it (47/100).
- How competitive is the pink clay mask niche?
- 11 brands and 54 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 80% of demand.
- What do buyers complain about in pink clay mask?
- Top complaints mined from reviews: Moist/Dry, Allergies, Suitability Dry Skin. The return rate is 0.1%.
- When does demand for pink clay mask peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the pink clay mask niche?
- Listings span £1.80–£32.36; the average listing price is £14.64 (sweet spot $15–$100). The average incumbent carries 1,204 reviews — the moat a new listing must climb.