Piercing Kit

Shoppers searched for this 270K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.

Searches, last 12 months

270K

Growth, 90 days vs prior 90

-17.0%

Conversion, latest week

3.2%

Market size, estimated

£74Ka year

Peak month

August1.5× the quietest month

Top search term

piercing kit217K searches a year

Listings sell for £8.53 on average, from £4.39 to £13.83. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £8.53 that is £2K to £4K a year per listing.

Average price

£8.53under the $15 to $100 sweet spot

Price range

£4.39–£13.83

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #182 within Tools & Accessories. It carries 189 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#182in Tools & Accessories

Average rating

4.26 starsAmazon United Kingdom average 4.36 stars

Average reviews

189per listing

Listings tracked

26

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months