Skip to content
52

pheromone perfume for men

Worth a look

Shows low returns (0.5%), but soft demand (-29.7% this quarter) keeps it on the watch list.

Market size 21Growth 10Conversion 34Competition 62Returns 98Price range 84Avg price 87Brand share 55Review moat 24Quality gap 97

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Avg price

Great£19.88

avg listing price — sweet spot $15–$100

Price range

Great£5.31–£77.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Review moat

Bad5,969.23

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£86K

£86K/yr · 160K searches

Growth

Bad-29.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, pheromone perfume for men is a £86K/yr Amazon United Kingdom market (160K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Oct–Dec. Verdict: Worth a look — 52/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

pheromone perfume for men market data

Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
£99K–£119K
units × avg price
Conversion rate
2.7%
Avg BSR
#200
Page quality
0%
Prime
88%
Sponsored
81%
Out of stock
30.2%
Avg brand age
53 months
Avg seller age
164 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

68

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

48%

Top 20: 94%

Open market

22%

  • RawChemistry28%
  • LEXICOCZ17%
  • LunarEclipse10%
  • Ann Summers10%
  • Cupids7%
  • Androstenonum increases sexual desire in women (subliminal perception)6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -29.7% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Oct, Dec · busiest ÷ quietest = 2.0×

Top pheromone perfume for men search terms

  • pheromone perfume for men48K/yr
  • cupids hypnosis cologne for men42K/yr
  • cupid22K/yr
  • cupids7K/yr
  • cupid cologne for men12K/yr
  • pheromone cologne for men2K/yr
  • cupid hypnosis10K/yr
  • cupid perfume2K/yr
  • cupids cologne7K/yr
  • cupid cologne3K/yr
All search terms

Top pheromone perfume for men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£3K8%£7K12%£10K16%£14K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about pheromone perfume for men

What buyers praise and complain about, mined from review topics.

What buyers love

Smell63%

“Good aroma”

Quality-Overall12%

“Overall, a great value set with good variety”

Value For Money8%

“Good deal”

Gifting Purpose4%

“It's good for a gift”

Durability4%

“it performs well with decent longevity”

Suitability Winter Weather1%

“Its perfect for evenings, special occasions, or colder weather,”

Size-Overall0%

“actually decent size ones”

Efficiency0%

“It works, it makes meeting women a breeze”

Ingredients-Overall0%

“Like the substance of product”

Soft Feel0%

“It feels confident”

What buyers complain about

Smell44%

“weak scent”

Durability14%

“Doesn't last”

Quality-Overall8%

“The box is cheaply made”

Value For Money7%

“Too expensive for what it is”

Functionality-Overall3%

“Two of the bottles didn't work”

Advertised Vs Actual Product3%

“Not as good ad I thought”

Leak-Proof2%

“Bottle leaked everywhere”

Defective Material/Parts2%

“Products failed its standard”

Allergies1%

“Rash”

Strength1%

“not as strong as promised”

Top return reasons

Smell53%
Quality-Overall11%
Advertised Vs Actual Product5%
Value For Money4%
Leak-Proof4%
Size-Overall4%
Defective Material/Parts4%
Functionality-Overall3%
Product Condition3%
Durability3%

Common questions

Is pheromone perfume for men profitable to sell on Amazon United Kingdom?
The niche generates £86K/yr across 26 tracked products. 1 of 12 products launched in the last 360 days are still selling. 90-day search growth is -29.7%. Flapen's verdict: Worth a look (52/100).
How competitive is the pheromone perfume for men niche?
14 brands and 68 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in pheromone perfume for men?
Top complaints mined from reviews: Smell, Durability, Quality-Overall. The return rate is 0.5%.
When does demand for pheromone perfume for men peak?
Demand peaks in Oct–Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the pheromone perfume for men niche?
Listings span £5.31–£77.76; the average listing price is £19.88 (sweet spot $15–$100). The average incumbent carries 5,969 reviews — the moat a new listing must climb.