Pheromone Perfume

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +35.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.

Searches, last 12 months

176K

Growth, 90 days vs prior 90

+35.3%

Conversion, latest week

2.4%

Market size, estimated

£46Ka year

Peak month

August2.9× the quietest month

Top search term

pheromone perfume for women122K searches a year

Listings sell for £11.17 on average, from £3.02 to £21.84. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £11.17 that is £1K to £3K a year per listing.

Average price

£11.17under the $15 to $100 sweet spot

Price range

£3.02–£21.84

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 29.6% of listings are out of stock. The average listing ranks #351 within Fragrances. It carries 1,991 reviews at 3.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

84%

Out of stock, average day

29.6%

Average rank

#351in Fragrances

Average rating

3.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,991per listing

Listings tracked

25

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

56 months