Petroleum Jelly

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 20.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £210K a year.

Searches, last 12 months

167K

Growth, 90 days vs prior 90

+4.5%

Conversion, latest week

20.1%

Market size, estimated

£210Ka year

Peak month

April2.2× the quietest month

Top search term

petroleum jelly133K searches a year

Listings sell for £6.26 on average, from £1.28 to £14.71. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At £6.26 that is £13K to £16K a year per listing.

Average price

£6.26under the $15 to $100 sweet spot

Price range

£1.28–£14.71

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

2,000–2,500

Revenue per listing a year

£13K–£16K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

43% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #235 within Body. It carries 3,471 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

93%

Out of stock, average day

8.3%

Average rank

#235in Body

Average rating

4.62 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,471per listing

Listings tracked

14

The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

69 months