Peptide Serum
a concentrated shelf (top 5 take 79% of clicks) — Peptide Serum doesn't clear our bar today.
Flapen Score
Ranks 1,283 of 2,481 Beauty niches · −1 vs the category median of 47
Is Peptide Serum profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Peptide Serum is a £313K/yr Amazon United Kingdom market (239K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Oct. Verdict: Skip it — 46/100.
Peptide Serum: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -10.2% over the last 90 days and 9.8% of searches end in a purchase.
£313K
revenue / yr
Who owns the niche?
The top 5 brands hold 91% of demand, so 9% of the market is open.
9%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 13 products
Top Peptide Serum products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
The Ordinary Multi-Peptide + Hyaluronic Acid Anti-Aging Peptide Serum for Crows Feet Elasticity & Firmness 30ml
- Price
- £11.46
- Rating
- 4.6/5
- Reviews
- 3,536
- Age
- 3y ago

The Ordinary Multi-Peptide + Copper Peptides 1% Anti-Aging Serum for reducing Fine Lines and Skin Elasticity GHK-Cu helps boost collagen and elastin production 30ml
- Price
- £22.09
- Rating
- 4.7/5
- Reviews
- 2,582
- Age
- 2y ago

The Ordinary Multi-Peptide Serum for Hair Density and Scalp Support Peptide-Powered Formula for Thicker Fuller Looking Hair 60ml
- Price
- £16.19
- Rating
- 4.2/5
- Reviews
- 478
- Age
- 3y ago

medicube Salmon DNA PDRN Pink Peptide Serum Pink glow serum Peptide Niacinamide Hydrating & Moisturising & Firming Uneven Skin Tone Korean Skincare | 1.01 fl.oz. (1.01 fl.oz. Salmon DNA PDRN)
- Price
- £11.31
- Rating
- 4.5/5
- Reviews
- 17,715
- Age
- 1y ago

UpCircle Peptide Serum 30ml Improves Skin Elasticity + Boosts Collagen Custard Apple Rich In Vitamin C + Blood Orange Brightens Skin - Vegan + Cruelty-Free
- Price
- £14.13
- Rating
- 4.3/5
- Reviews
- 306
- Age
- 1y ago
Trending
90-day click momentum
LOréal Paris Peptide Serum for Lifting Age Perfect Micro-Collagen Rejuvenating & Lifting Serum Firms Sagging Skin Boosts Radiance & Reduces Age Spots 30ml
- Price
- £7.76
- Rating
- 4.6/5
- Reviews
- 91
- Age
- 9mo ago

medicube Salmon DNA PDRN Pink Peptide Serum Pink glow serum Peptide Niacinamide Hydrating & Moisturising & Firming Uneven Skin Tone Korean Skincare | 1.01 fl.oz. (1.01 fl.oz. Salmon DNA PDRN)
- Price
- £11.31
- Rating
- 4.5/5
- Reviews
- 17,715
- Age
- 1y ago

The Ordinary Multi-Peptide + Copper Peptides 1% Anti-Aging Serum for reducing Fine Lines and Skin Elasticity GHK-Cu helps boost collagen and elastin production 30ml
- Price
- £22.09
- Rating
- 4.7/5
- Reviews
- 2,582
- Age
- 2y ago

Geek & Gorgeous Power Peptides Serum Anti-aging serum with multi-peptides to promote firmer skin reduce wrinkles and improve elasticity. Enhances skins natural renewal process 30 ml.
- Price
- £10.81
- Rating
- 4.5/5
- Reviews
- 1,017
- Age
- 2y ago

Q+A Multi-Peptide Serum (30ml) Anti-Ageing Face Serum with Polypeptide Fragrance Free Smooths Wrinkles Improves Tone and Elasticity Skincare for a Youthful Glow
- Price
- £7.69
- Rating
- 4.5/5
- Reviews
- 83
- Age
- 10mo ago
Newest
by launch date
LOréal Paris Peptide Serum for Lifting Age Perfect Micro-Collagen Rejuvenating & Lifting Serum Firms Sagging Skin Boosts Radiance & Reduces Age Spots 30ml
- Price
- £7.76
- Rating
- 4.6/5
- Reviews
- 91
- Age
- 9mo ago

Q+A Multi-Peptide Serum (30ml) Anti-Ageing Face Serum with Polypeptide Fragrance Free Smooths Wrinkles Improves Tone and Elasticity Skincare for a Youthful Glow
- Price
- £7.69
- Rating
- 4.5/5
- Reviews
- 83
- Age
- 10mo ago
![[MIZON] 7 VEGAN PEPTIDE BOOSTER SERUM (150ml) Korean Skincare Glass Skin in 7 Seconds Pore Minimising Face Serum Hydrating & Smoothing Korean Skincare for Radiant Even Skin](https://m.media-amazon.com/images/I/31X7rxLulQL.jpg)
[MIZON] 7 VEGAN PEPTIDE BOOSTER SERUM (150ml) Korean Skincare Glass Skin in 7 Seconds Pore Minimising Face Serum Hydrating & Smoothing Korean Skincare for Radiant Even Skin
- Price
- £12.76
- Rating
- 4.4/5
- Reviews
- 1,841
- Age
- 1y ago

medicube Salmon DNA PDRN Pink Peptide Serum Pink glow serum Peptide Niacinamide Hydrating & Moisturising & Firming Uneven Skin Tone Korean Skincare | 1.01 fl.oz. (1.01 fl.oz. Salmon DNA PDRN)
- Price
- £11.31
- Rating
- 4.5/5
- Reviews
- 17,715
- Age
- 1y ago

UpCircle Peptide Serum 30ml Improves Skin Elasticity + Boosts Collagen Custard Apple Rich In Vitamin C + Blood Orange Brightens Skin - Vegan + Cruelty-Free
- Price
- £14.13
- Rating
- 4.3/5
- Reviews
- 306
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
Brands
9 falling
Sellers
186
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
6%
- The Ordinary61%
- medicube13%
- UPCIRCLE8%
- COSRX5%
- Q+A3%
- Geek & Gorgeous3%
- Open — no brand owns it (3 brands, 6%)
Peptide Serum demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct · busiest ÷ quietest = 3.0×
Top Peptide Serum search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- peptide serum92K/yr
- the ordinary peptide serum18K/yr
- the ordinary multi-peptide serum16K/yr
- ordinary multi peptide serum14K/yr
- peptides serum for face13K/yr
- multi peptide serum11K/yr
- upcircle peptide serum17K/yr
- ordinary peptide serum9K/yr
- the ordinary multi-peptide + ha serum5K/yr
- peptide serum for face5K/yr
What reviews say buyers love and hate about Peptide Serum
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Good for my skin”
“This product is oh high quality, arrived fast and it amazing for the price it is”
“Good moisturiser”
“Excellent value for money”
“leaves my face feeling so soft”
What buyers complain about
55% of reviews“Allergic reaction”
“Not worth the price”
“Sticky and odd”
“Dried my skin”
“The product is so unbelievably drying & damaging to the skin barrier, my face has been tight, flaky & extremely red since the second day of use”
Peptide Serum return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
12%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Peptide Serum questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









