Penhaligons Halfeti

Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £107K a year.

Searches, last 12 months

106K

Growth, 90 days vs prior 90

-10.3%

Conversion, latest week

1.3%

Market size, estimated

£107Ka year

Peak month

December4.1× the quietest month

Top search term

penhaligons perfume for women32K searches a year

Listings sell for £76.45 on average, from £4.78 to £202.64. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £76.45 that is £0 to £8K a year per listing.

Average price

£76.45inside the $15 to $100 sweet spot

Price range

£4.78–£202.64

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£8K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

26% of listings pay for placement with sponsored ads. 41% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #1,693 within Fragrances. It carries 89 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

26%

Prime listings

41%

Out of stock, average day

9.1%

Average rank

#1,693in Fragrances

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

89per listing

Listings tracked

27

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

63 months