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Peel Off Face Masks

Fail

Prices span $0.94–$17.01, mostly outside the sweet spot, so Peel Off Face Masks is a Fail.

Flapen Score
47
47 / 100
Ranks 1,175 of 2,481 Beauty niches · on the category median
Market size
£82K/yr207K searches / yr
90-day growth
-17.8%search demand this quarter
Competition
36%top-5 click share · 22 brands · 140 sellers

Flapen Score

Peel Off Face Masks against its category

The dotted line is the Beauty average. Past it, Peel Off Face Masks is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Peel Off Face Masks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Peel Off Face Masks 207K times last year and spent an estimated £82K. The top 5 brands take 82% of clicks. Demand peaks in Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £82K a year.

Searches, last 12 months
207K
Growth, 90 days vs prior 90
-17.8%
Conversion, latest week
6.1%
Market size, estimated
£82Ka year
Peak month
December1.9× the quietest month
Top search term
peel off face masks71K searches a year

02 · Price

A sale here is worth £6.45.

Listings sell for £6.45 on average, from £0.94 to £17.01. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £6.45 that is £2K to £3K a year per listing.

Average price
£6.45under the $15 to $100 sweet spot
Price range
£0.94–£17.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #257 within Face. It carries 3,264 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
8.3%
Average rank
#257in Face
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,264per listing
Listings tracked
53

04 · Newcomers

3 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top Peel Off Face Masks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

22 falling

Sellers

140

Top-5 brand share

82%

Top 20: 99%

Top-5 click share

36%

Top 20: 75%

Open market

14%

  • Brand 155%
  • Brand 213%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (16 brands, 14%)

Demand

Peel Off Face Masks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Peel Off Face Masks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • peel off face masks71K/yr
  • 7th heaven face masks35K/yr
  • peel off mask17K/yr
  • peel off face mask16K/yr
  • 7th heaven16K/yr
  • face peel mask9K/yr
  • face mask peel off10K/yr
  • face masks peel off8K/yr
  • peeling face mask6K/yr
  • peel face mask6K/yr

Reviews and returns

What reviews say buyers love and hate about Peel Off Face Masks

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Allergies”
0.1%of orders come back
“Allergic reaction”
A buyer, on “Allergies”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Peel Off Face Masks questions

Answered from the same tracked data.