Paraffin Wax
a small market ($32K/yr) — Paraffin Wax doesn't clear our bar today.
Flapen Score
Ranks 2,131 of 2,481 Beauty niches · −9 vs the category median of 47
Is Paraffin Wax profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Paraffin Wax is a £32K/yr Amazon United Kingdom market (56K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Nov. Verdict: Skip it — 38/100.
Paraffin Wax: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -19.8% over the last 90 days and 4.8% of searches end in a purchase.
£32K
revenue / yr
Who owns the niche?
The top 5 brands hold 89% of demand, so 11% of the market is open.
11%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 18 products
Top Paraffin Wax products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Moldmaster Candle Wax 1kg
- Price
- £5.57
- Rating
- 4.5/5
- Reviews
- 949
- Age
- 12y ago
Mouldmaster Paraffin Wax 500g Para01
- Price
- £4.66
- Rating
- 4.5/5
- Reviews
- 361
- Age
- 4y ago
TooGet Paraffin Wax Pellets 100% Pure Natural White Paraffin Wax Pellets for Candle Making Canning Waterproofing Cosmetic Formulations - 400g
- Price
- £6.59
- Rating
- 4.5/5
- Reviews
- 336
- Age
- 3y ago
Auroh Paraffin Wax Pellets - Candle Wax for Making Candles Ideal Wax for Candles Making - 5kg
- Price
- £24.10
- Rating
- 4.5/5
- Reviews
- 54
- Age
- 1y ago
Premium Paraffin Wax Pellets Fully Refined Odourless Wax for Candle Making Wax Melts Beauty Therapy & Craft Use Clean Burning Easy Melt Pellets (1 Kilograms)
- Price
- £7.93
- Rating
- 4.4/5
- Reviews
- 507
- Age
- 5y ago
Trending
90-day click momentum
NOLITOY Paraffin Wax Block Solid White Polish For Floor Stone Wood DIY Candle Making Supplies Craft Leather Tool Lubricant Protection Water Proof Shield Neat Shiny Finish Set Items 12.00 cm Great Wort
- Price
- £10.60
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago
Mouldmaster Paraffin Wax 500g Para01
- Price
- £4.66
- Rating
- 4.5/5
- Reviews
- 361
- Age
- 4y ago
Purosure Paraffin Ointment Emolient Bath Additive and Skin Cleanser for Dry Skin Conditions 500g
- Price
- £8.25
- Rating
- 4.3/5
- Reviews
- 165
- Age
- 3y ago
Auroh Paraffin Wax Pellets - Candle Wax for Making Candles Ideal Wax for Candles Making - 5kg
- Price
- £24.10
- Rating
- 4.5/5
- Reviews
- 54
- Age
- 1y ago
Eco-Lux Essentials Premium Paraffin Wax Pellets Fully Refined Odourless Wax for Candle Making Wax Melts Beauty Therapy & Craft Use Clean Burning Easy Melt Pellets (2KG)
- Price
- £13.08
- Rating
- 4.4/5
- Reviews
- 507
- Age
- 5y ago
Newest
by launch date
Paraffin Wax Refills Maxi Pack for Hands and Feet Bath 6 Large 400g Blocks (2.4kg) Lavender Scent Moisturizing Slightly Oily Wax for Arthritis Relief Pedicure Home and Spa Therapy
- Price
- £18.32
- Rating
- 4.4/5
- Reviews
- 161
- Age
- 1y ago
NOLITOY Paraffin Wax Block Solid White Polish For Floor Stone Wood DIY Candle Making Supplies Craft Leather Tool Lubricant Protection Water Proof Shield Neat Shiny Finish Set Items 12.00 cm Great Wort
- Price
- £10.60
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago
Auroh Paraffin Wax Pellets - Candle Wax for Making Candles Ideal Wax for Candles Making - 5kg
- Price
- £24.10
- Rating
- 4.5/5
- Reviews
- 54
- Age
- 1y ago
Auroh Paraffin Wax Pellets - Candle Wax for Making Candles Ideal Wax for Candles Making - 2kg
- Price
- £12.71
- Rating
- 4.5/5
- Reviews
- 54
- Age
- 1y ago
AYITOO Paraffin Wax Peach 2700g Paraffin Wax for Hands and Feet Aesthetic Treatments Moisturizing Deeply Hydrates Paraffin Wax Block Set 450 x 6 pcs for Family Elderly
- Price
- £21.20
- Rating
- 4.6/5
- Reviews
- 333
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.
Brands
12 falling
Sellers
25
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
9%
- Mouldmaster47%
- Auroh14%
- TooGet13%
- The Glowhouse11%
- None4%
- SELAS2%
- Open — no brand owns it (6 brands, 9%)
Paraffin Wax demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Nov · busiest ÷ quietest = 2.2×
Top Paraffin Wax search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- paraffin wax40K/yr
- parafine wax8K/yr
- paraffin wax for candle making5K/yr
- parafin wax2K/yr
What reviews say buyers love and hate about Paraffin Wax
What buyers mention most, as a share of all reviews.
What buyers love
95% of reviews“Excellent product”
“Best price”
“Nice smell, great to use in a wax bath for painful hands”
“does the job”
“easy to use”
What buyers complain about
81% of reviews“Very under weight”
“even with workarounds it doesn't work”
“Really poor”
“She really didnt like it and after three sessions asked me to change it saying that it was greasy and unpleasant”
“I noted that it hardly had any noticeable fragrance”
Paraffin Wax return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
23%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Paraffin Wax questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
