Panthenol

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £228K a year.

Searches, last 12 months

167K

Growth, 90 days vs prior 90

-26.5%

Conversion, latest week

11.1%

Market size, estimated

£228Ka year

Peak month

October1.9× the quietest month

Top search term

purito moisturiser30K searches a year

Listings sell for £12.28 on average, from £6.31 to £16.73. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 2,000 to 2,500 of them. At £12.28 that is £25K to £31K a year per listing.

Average price

£12.28under the $15 to $100 sweet spot

Price range

£6.31–£16.73

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

2,000–2,500

Revenue per listing a year

£25K–£31K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #190 within Face. It carries 2,181 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#190in Face

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,181per listing

Listings tracked

7

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months