Palmers Vanilla
soft demand (-22.4% this quarter) — Palmers Vanilla doesn't clear our bar today.
Flapen Score
Ranks 1,867 of 2,481 Beauty niches · −6 vs the category median of 47
Is Palmers Vanilla profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Palmers Vanilla is a £122K/yr Amazon United Kingdom market (210K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 41/100.
Palmers Vanilla: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -22.4% over the last 90 days and 5.4% of searches end in a purchase.
£122K
revenue / yr
Who owns the niche?
The top 5 brands hold 85% of demand, so 15% of the market is open.
15%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 11 products
Top Palmers Vanilla products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Palmers Cocoa Butter Formula Tahitian Vanilla Body Lotion with Vitamin E 400ml Intensely Hydrating Daily Moisturiser for All Skin Types- Nourishing Body Lotion for Soft Smooth Skin with spatula
- Price
- £8.09
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 6mo ago
Palmers Cocoa Butter Formula Tahitian Vanilla Body Lotion 250ml
- Price
- £6.79
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 4mo ago
2 Pack Palmers Cocoa Butter Formula Tahitian Vanilla Body Lotion 400ml-48 Hour Hydration Deep Moisturizing with VitaminE and Shea Butter.Nourishing Cocoa Butter Formula For Soft Smooth Hydrating Skin
- Price
- £14.04
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 5mo ago
Tahitian Vanilla Body Oil Moisture Drenching Serum Moisturising Body Oil with Vitamin E Fast-Absorbing Vanilla Body Oil for Dry Skin Protects & Soothes Dryness Lightweight & Non-Greasy - 100ml
- Price
- £12.02
- Rating
- 3.2/5
- Reviews
- 6
- Age
- 4mo ago
eos vanilla cashmere body lotion shea better 24hr moisture - 16 oz/473 ml
- Price
- £15.47
- Rating
- 4.5/5
- Reviews
- 44,299
- Age
- 3y ago
Trending
90-day click momentum
Vanilla Body Oil - Tahitian Vanilla Body Oil - Fast Absorbing & Lightweight Texture for Deep Hydration - After Shower & Bedtime Skin Care with Vitamin E
- Price
- £8.25
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 3mo ago
Cocoa Butter Formula Tahitian Vanilla Daily Body Lotion with Vitamin E & Shea Butter 250ml
- Price
- £6.44
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Tahitian Vanilla Body Oil Moisture Drenching Serum Moisturising Body Oil with Vitamin E Fast-Absorbing Vanilla Body Oil for Dry Skin Protects & Soothes Dryness Lightweight & Non-Greasy - 100ml
- Price
- £12.02
- Rating
- 3.2/5
- Reviews
- 6
- Age
- 4mo ago
Vitamin E Body Oil 192ml Tahitian Vanilla Moisturising Body Oil Hydrating Body Oil for Dry Skin Lightweight Fast Absorbing Skin Care Oil for Soft Smooth Glowing Skin
- Price
- £13.17
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 5mo ago
Palmers Cocoa Butter Formula Tahitian Vanilla Body Lotion 250ml
- Price
- £6.79
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 4mo ago
Newest
by launch dateVanilla Body Oil - Tahitian Vanilla Body Oil - Fast Absorbing & Lightweight Texture for Deep Hydration - After Shower & Bedtime Skin Care with Vitamin E
- Price
- £8.25
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 3mo ago
Cocoa Butter Formula Tahitian Vanilla Daily Body Lotion with Vitamin E & Shea Butter 250ml
- Price
- £6.44
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Cocoa Butter Formula Tahitian Vanilla Body Lotion 400ml Deep Moisturizing Nourishing Cocoa Butter Formula For Soft Smooth & Hydrating Skin with Cosmetic Spatula
- Price
- £7.73
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago
Tahitian Vanilla Body Oil Moisture Drenching Serum Moisturising Body Oil with Vitamin E Fast-Absorbing Vanilla Body Oil for Dry Skin Protects & Soothes Dryness Lightweight & Non-Greasy - 100ml
- Price
- £12.02
- Rating
- 3.2/5
- Reviews
- 6
- Age
- 4mo ago
Palmers Cocoa Butter Formula Tahitian Vanilla Body Lotion 250ml
- Price
- £6.79
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 4mo ago
Competition: brands, sellers & click share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
Brands
9 falling
Sellers
40
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
10%
- Generic50%
- WAASIL15%
- KRISP8%
- INSEEK7%
- eos6%
- Shengqialun5%
- Open — no brand owns it (3 brands, 10%)
Palmers Vanilla demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Palmers Vanilla search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- palmers tahitian vanilla57K/yr
- palmers vanilla53K/yr
- tahitian vanilla palmers24K/yr
- palmers body oil vanilla6K/yr
- palmers tahitian vanilla body oil12K/yr
- palmers tahitian vanilla oil6K/yr
- tahitian vanilla palmers oil6K/yr
- palmers vanilla body oil8K/yr
- tahitian vanilla5K/yr
- palmers cocoa butter vanilla3K/yr
What reviews say buyers love and hate about Palmers Vanilla
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“Smells lush”
“moisturised without feeling greasy”
“Smooth and soft”
“Quality body lotion”
“worth its money”
What buyers complain about
65% of reviews“has funny smell”
“PUMP defective”
“a waste of money”
“Not very moisturising”
“Burned my skin”
Palmers Vanilla return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
3%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Palmers Vanilla questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
