Palmers Gradual Tan Moisturiser
a small market ($34K/yr) — Palmers Gradual Tan Moisturiser doesn't clear our bar today.
Flapen Score
Ranks 1,175 of 2,481 Beauty niches · on the category median
Is Palmers Gradual Tan Moisturiser profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Palmers Gradual Tan Moisturiser is a £34K/yr Amazon United Kingdom market (54K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in May–Jun–Jul. Verdict: Skip it — 47/100.
Palmers Gradual Tan Moisturiser: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +170.6% over the last 90 days and 6.9% of searches end in a purchase.
£34K
revenue / yr
Who owns the niche?
The top 5 brands hold 93% of demand, so 7% of the market is open.
7%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 10 products
Top Palmers Gradual Tan Moisturiser products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Palmer Cocoa Butter Body Lotion Natural Bronze Vitamin E with - Exfoliating Glove - Gradual Tanning 24-Hour Moisturizer Maintains Tan Deep Hydration Skincare for All Skin Tones Dry Stretch Marks 250ml
- Price
- £13.46
- Rating
- 3.9/5
- Reviews
- 14
- Age
- 8mo ago
Palmers Cocoa Butter Formula Natural Bronze Body Lotion 250 ml (Pack of 3)
- Price
- £17.38
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 9y ago
Palmers Cocoa Butter Natural Bronze Gradual Tanning Moisturiser 400ml with Vitamin E Self Tan Lotion for Face & Body Hydrating Streak-Free Long Lasting Glow
- Price
- £12.97
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
Cocoa Butter Body Lotion Natural Bronze Vitamin E - 400ml with - Exfoliating Glove - Gradual Tanning 24-Hour Moisturizer Maintains Tan Deep Hydration (bottle color may vary)
- Price
- £15.03
- Rating
- 4.0/5
- Reviews
- 14
- Age
- 9mo ago
Garnier Summer Body Gradual Tan Moisturiser Deep For A Radiant Sun Kissed Glow Suitable For Face & Body 24 Hour Hydration & A Natural Even Tan Fast Absorption Vegan Formula 400ml
- Price
- £5.04
- Rating
- 4.5/5
- Reviews
- 12,081
- Age
- 17y ago
Trending
90-day click momentumPalmers Cocoa Butter Natural Bronze Gradual Tanning Moisturiser 400ml with Vitamin E Self Tan Lotion for Face & Body Hydrating Streak-Free Long Lasting Glow
- Price
- £12.97
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
Palmers Cocoa Butter Formula Natural Bronze Body Lotion 250 ml (Pack of 3)
- Price
- £17.38
- Rating
- 4.3/5
- Reviews
- 29
- Age
- 9y ago
St.Tropez Gradual Tan Watermelon Daily Firming Lotion Hydrating Self Tan Moisturiser 5 Skincare Benefits Vegan Natural & Cruelty Free 200 ml
- Price
- £8.31
- Rating
- 4.4/5
- Reviews
- 5,053
- Age
- 4y ago
Palmer Cocoa Butter Body Lotion Natural Bronze Vitamin E with - Exfoliating Glove - Gradual Tanning 24-Hour Moisturizer Maintains Tan Deep Hydration Skincare for All Skin Tones Dry Stretch Marks 250ml
- Price
- £13.46
- Rating
- 3.9/5
- Reviews
- 14
- Age
- 8mo ago
Dove Light to Medium Self Tan Lotion 1 Gradual Tan Lotion For Sun-Kissed Skin Tanning Lotion For All Skin Types 200 ml
- Price
- £3.56
- Rating
- 4.5/5
- Reviews
- 18,170
- Age
- 10y ago
Newest
by launch datePalmers Cocoa Butter Natural Bronze Gradual Tanning Moisturiser 400ml with Vitamin E Self Tan Lotion for Face & Body Hydrating Streak-Free Long Lasting Glow
- Price
- £12.97
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
Palmer Cocoa Butter Body Lotion Natural Bronze Vitamin E with - Exfoliating Glove - Gradual Tanning 24-Hour Moisturizer Maintains Tan Deep Hydration Skincare for All Skin Tones Dry Stretch Marks 250ml
- Price
- £13.46
- Rating
- 3.9/5
- Reviews
- 14
- Age
- 8mo ago
Cocoa Butter Body Lotion Natural Bronze Vitamin E - 400ml with - Exfoliating Glove - Gradual Tanning 24-Hour Moisturizer Maintains Tan Deep Hydration (bottle color may vary)
- Price
- £15.03
- Rating
- 4.0/5
- Reviews
- 14
- Age
- 9mo ago
Dove Summer Revived Medium to Dark Gradual Tanning Lotion for a gradual tan and natural radiant glow nongreasy self-tan for all skin types 200 ml
- Price
- £3.36
- Rating
- 4.5/5
- Reviews
- 4,179
- Age
- 3y ago
St.Tropez Gradual Tan Watermelon Daily Firming Lotion Hydrating Self Tan Moisturiser 5 Skincare Benefits Vegan Natural & Cruelty Free 200 ml
- Price
- £8.31
- Rating
- 4.4/5
- Reviews
- 5,053
- Age
- 4y ago
Competition: brands, sellers & click share
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.
Brands
8 rising
Sellers
77
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
3%
- Generic40%
- Palmer's27%
- WAASIL15%
- Garnier6%
- Dove5%
- Bondi Sands4%
- Open — no brand owns it (2 brands, 3%)
Palmers Gradual Tan Moisturiser demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul · busiest ÷ quietest = 8.8×
Top Palmers Gradual Tan Moisturiser search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- palmers gradual tan moisturiser29K/yr
- palmers tanning moisturiser9K/yr
- palmers gradual tan5K/yr
- palmers tan5K/yr
- palmers cocoa butter tan3K/yr
- palmers natural bronze body lotion3K/yr
What reviews say buyers love and hate about Palmers Gradual Tan Moisturiser
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“I also adore the scent — its gentle”
“Good colour”
“Good Moisturiser”
“Great value”
“Best bodycare product in the world”
What buyers complain about
65% of reviews“Awful smell”
“haven't got a decent colour”
“cheaper on the market”
“Doesnt do its job”
“Rubbish”
Palmers Gradual Tan Moisturiser return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
25%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Palmers Gradual Tan Moisturiser questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
