p20 sun cream spf 20
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible14.8%search→purchase rate — share of searches ending in a sale
Growth
Great+102.5%90-day search growth — must beat 0% to launch
Avg price
Great£16.09avg listing price — sweet spot $15–$100
Review moat
Good614.5avg incumbent reviews — the moat a new listing must climb
Price range
Good£12.55–£17.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£79K£79K/yr · 33K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, p20 sun cream spf 20 is a £79K/yr Amazon United Kingdom market (33K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
p20 sun cream spf 20 market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- £48K–£64K
- units × avg price
- Conversion rate
- 14.8%
- Avg BSR
- #90
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 0.0%
- Avg brand age
- 79 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 falling
Sellers
55
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- P20100%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 50 weeks — +102.5% search growth over the last 90 days.Top p20 sun cream spf 20 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
RIEMANN P20 Original SPF20 Spray 200ml Advanced Sunsceen Protection High Performance Triple Protect + Sweat Resistance Protects up to 10 hours Very Water Resistant
P20£17.724.9★59 rev
RIEMANN P20 Original SPF20 Spray 100ml Advanced Sunsceen Protection High Performance Triple Protect + Sweat Resistance Protects up to 10 hours Very Water Resistant
P20£12.554.7★10 rev
RIEMANN P20 Original SPF30 Spray 200ml | Long Lasting UVA & UVB Sun Protection | Water Resistant Sunscreen Spray | Lightweight Daily Sun Care
P20£16.734.6★1,388 rev
RIEMANN P20 SPF30 Sensitive Sun Cream 200ml High Level UVA Protection for up to 10 Hours Allergy Certification Water Resistant Durable & Long Lasting Sweat Resistant
P20£17.364.7★1,001 rev
Newest
by launch dateRIEMANN P20 Original SPF20 Spray 200ml Advanced Sunsceen Protection High Performance Triple Protect + Sweat Resistance Protects up to 10 hours Very Water Resistant
P20£17.7259 rev
RIEMANN P20 Original SPF20 Spray 100ml Advanced Sunsceen Protection High Performance Triple Protect + Sweat Resistance Protects up to 10 hours Very Water Resistant
P20£12.5510 rev
RIEMANN P20 Original SPF30 Spray 200ml | Long Lasting UVA & UVB Sun Protection | Water Resistant Sunscreen Spray | Lightweight Daily Sun Care
P20£16.731,388 rev
RIEMANN P20 SPF30 Sensitive Sun Cream 200ml High Level UVA Protection for up to 10 Hours Allergy Certification Water Resistant Durable & Long Lasting Sweat Resistant
P20£17.361,001 rev
Trending
90-day click momentumRIEMANN P20 Original SPF20 Spray 200ml Advanced Sunsceen Protection High Performance Triple Protect + Sweat Resistance Protects up to 10 hours Very Water Resistant
P20£17.724.9★
RIEMANN P20 Original SPF20 Spray 100ml Advanced Sunsceen Protection High Performance Triple Protect + Sweat Resistance Protects up to 10 hours Very Water Resistant
P20£12.554.7★
RIEMANN P20 SPF30 Sensitive Sun Cream 200ml High Level UVA Protection for up to 10 Hours Allergy Certification Water Resistant Durable & Long Lasting Sweat Resistant
P20£17.364.7★
RIEMANN P20 Original SPF30 Spray 200ml | Long Lasting UVA & UVB Sun Protection | Water Resistant Sunscreen Spray | Lightweight Daily Sun Care
P20£16.734.6★
What buyers say about p20 sun cream spf 20
What buyers praise and complain about, mined from review topics.What buyers love
“Best Product and full days wear”
“worth it”
“the cream doesnt leave the dreaded orange stains that the original formula does”
“So easy and less hassle than the continuous greasy sun cream application”
“All day protection with out forever applying”
“Good product used for years”
“Been using it for 10 years never had burnt skin”
“lasts much longer than the oil”
“Does what it says on the can”
“It's waterproof and lasts all day”
What buyers complain about
“Not sure if a bad batch or the ingredients have changed”
“P20 expensive”
“Tried again the next day thinking did I not leave it to dry long enough/ not apply as much as I should”
“Didn't work”
“It comes out yellow”
“I have anaphylactic reactions to citrus”
“Stains clothes”
“leaves a very sticky layer on your skin even long after application”
“Pretty rubbish”
“My entire family burnt so badly within hours”
Common questions
- Is p20 sun cream spf 20 profitable to sell on Amazon United Kingdom?
- The niche generates £79K/yr across 4 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +102.5%. Flapen's verdict: Skip it (48/100).
- How competitive is the p20 sun cream spf 20 niche?
- 1 brands and 55 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in p20 sun cream spf 20?
- Top complaints mined from reviews: Ingredients-Overall, Value For Money, Moist/Dry. The return rate is 0.0%.
- What does it cost to enter the p20 sun cream spf 20 niche?
- Listings span £12.55–£17.72; the average listing price is £16.09 (sweet spot $15–$100). The average incumbent carries 615 reviews — the moat a new listing must climb.