oud and roses perfume
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Incredible63.85avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible£32.75avg listing price — sweet spot $15–$100
Price range
Incredible£22.98–£52.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad£62K£62K/yr · 81K searches
Growth
Bad-20.4%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, oud and roses perfume is a £62K/yr Amazon United Kingdom market (81K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
oud and roses perfume market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- £33K–£41K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #593
- Page quality
- 0%
- Prime
- 77%
- Sponsored
- 8%
- Out of stock
- 12.3%
- Avg brand age
- 45 months
- Avg seller age
- 153 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
30
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
0%
- Ahmed Al Maghribi58%
- IBRAQ42%
Demand
Weekly Amazon search volume, last 15 weeks — -20.4% search growth over the last 90 days.Top oud and roses perfume search terms
- ahmed al maghribi perfume42K/yr
- ahmed al maghribi15K/yr
- kaaf ahmed al maghribi11K/yr
- kaaf3K/yr
- ahmad al maghrabi perfume5K/yr
- summer oud ahmed al maghribi5K/yr
Top oud and roses perfume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kaaf by Ahmed Al Maghribi for Unisex - 3.38 oz Extrait De Parfum Spray
Ahmed Al Maghribi£25.034.2★268 rev
Ahmed Al Maghribi Summer Oud Extrait de Parfum 60ml Unisex Oriental Woody Fragrance with Cypriol Saffron Rose Amber & Oud Accord - Premium Long Lasting EDP
IBRAQ£31.784.2★19 rev
Ahmed Al Maghribi Marj Extrait de Parfum 60ml Unisex Citrus Floral & Woody Fragrance with Bergamot Pink Pepper Patchouli Amber Musk & Agarwood Long Lasting EDP
IBRAQ£41.314.2★42 rev
Oud and roses eau de parfum 60ml | For men and women | Turkish Rose | Oud | Lavender | Sandalwood | Amber | Musk | HIGH OIL CONCENTRATION
Ahmed Al Maghribi£35.244.2★186 rev
Ahmed Al Maghribi Kaaf Eau de Parfum 100ml Unisex Fresh Floral & Woody Scent with Red Fruits Watermelon Sicilian Orange Lotus Jasmine & White Musk Long Lasting EDP
IBRAQ£28.833.3★4 rev
Newest
by launch date
Ahmed Al Maghribi Black Fume Eau de Parfum 100ml Smoky Woody & Amber Arabian Fragrance with Raspberry Orris Burnt Wood Oud Tobacco & Ambroxan Strong Projection Long Lasting EDP
Ahmed Al Maghribi£26.065 rev
Ahmed Al Maghribi Kaaf Noir Eau de Parfum 100ml Citrus Aromatic & Woody Arabian Fragrance with Blood Orange Lemon Lavender Vetiver & Ambroxan Long Lasting EDP
IBRAQ£27.798 rev
Ahmed Al Maghribi Marj Extrait de Parfum 60ml Unisex Citrus Floral & Woody Fragrance with Bergamot Pink Pepper Patchouli Amber Musk & Agarwood Long Lasting EDP
IBRAQ£41.3142 rev
Ahmed Al Maghribi Kaaf Eau de Parfum 100ml Unisex Fresh Floral & Woody Scent with Red Fruits Watermelon Sicilian Orange Lotus Jasmine & White Musk Long Lasting EDP
IBRAQ£28.834 rev
Ahmed Al Maghribi Ignite Oud Eau de Parfum 60ml Unisex Woody & Smoky Fragrance with Geranium Leather Cedarwood Patchouli Amber Musk & Sandalwood Long Lasting EDP
IBRAQ£38.068 rev
Trending
90-day click momentumAhmed Al Maghribi Ignite Oud Eau de Parfum 60ml Unisex Woody & Smoky Fragrance with Geranium Leather Cedarwood Patchouli Amber Musk & Sandalwood Long Lasting EDP
IBRAQ£38.064.2★
Ahmed Al Maghribi Kaaf Noir Extrait de Parfum 100ml Spray
Ahmed Al Maghribi£29.994.3★
Ahmed Al Maghribi Black Fume Eau de Parfum 100ml Smoky Woody & Amber Arabian Fragrance with Raspberry Orris Burnt Wood Oud Tobacco & Ambroxan Strong Projection Long Lasting EDP
Ahmed Al Maghribi£26.064.1★
Ahmed Al Maghribi Kaaf Noir Eau de Parfum 100ml Citrus Aromatic & Woody Arabian Fragrance with Blood Orange Lemon Lavender Vetiver & Ambroxan Long Lasting EDP
IBRAQ£27.794.2★
Rose Noir by Ahmed Al Maghribi for Women - 2.53 oz Extrait De Parfum Spray
Ahmed Al Maghribi£32.024.7★
What buyers say about oud and roses perfume
What buyers praise and complain about, mined from review topics.What buyers love
“Great smell”
“Good quality”
“Good for the price”
“really long lasting”
“I got exactly what I ordered”
“Summer oud is nice”
“Perfect gift everyone”
“Super strong due to a 44% oil concentration”
“BLUE”
“sticking to a clean fresh profile”
What buyers complain about
“Did not like smell”
“Lasting isnt that great”
“isnt as strong as people make out”
“I don't understand why the rating is too low,,,”
“WASTE OF MONEY”
“Hard nozzle”
“high oil concentration”
“Be careful as it has high oil concentration so will stain white shirt”
Top return reasons
Common questions
- Is oud and roses perfume profitable to sell on Amazon United Kingdom?
- The niche generates £62K/yr across 13 tracked products. 9 of 11 products launched in the last 360 days are still selling. 90-day search growth is -20.4%. Flapen's verdict: Skip it (43/100).
- How competitive is the oud and roses perfume niche?
- 2 brands and 30 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in oud and roses perfume?
- Top complaints mined from reviews: Smell, Durability, Strength. The return rate is 0.1%.
- What does it cost to enter the oud and roses perfume niche?
- Listings span £22.98–£52.52; the average listing price is £32.75 (sweet spot $15–$100). The average incumbent carries 64 reviews — the moat a new listing must climb.