Organic Castor Oil

Shoppers searched for this 434K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £470K a year.

Searches, last 12 months

434K

Growth, 90 days vs prior 90

-10.5%

Conversion, latest week

11.9%

Market size, estimated

£470Ka year

Peak month

September1.7× the quietest month

Top search term

castor oil organic171K searches a year

Listings sell for £9.12 on average, from £3.34 to £16.34. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At £9.12 that is £27K to £36K a year per listing.

Average price

£9.12under the $15 to $100 sweet spot

Price range

£3.34–£16.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

3,000–4,000

Revenue per listing a year

£27K–£36K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #21 within Hair Oils. It carries 27,525 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#21in Hair Oils

Average rating

4.62 starsAmazon United Kingdom average 4.36 stars

Average reviews

27,525per listing

Listings tracked

12

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months